What KPIs Are Recommended for Each Stage of the Process: Visibility, Traffic, Engagement, Leads, Sales, and ROI?
Key Performance Indicators (KPIs) serve as the compass guiding SEO strategy and measuring campaign effectiveness. However, selecting the right metrics for each stage of the SEO funnel requires understanding how different indicators reflect progress toward ultimate business objectives. Professional SEO measurement goes beyond vanity metrics to focus on indicators that demonstrate genuine impact on business growth and customer acquisition.
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