Corporations Are Built Not Brought
People look at big Corporations in awe, wishing they had the money to start such a business and reap the huge profits, but lacking the funds they shelve their ideas and instead look at the myriad of startups offerring instant riches or fast cash.
This attitude that unless you have a fistful of dollars to invest in a business venture your going to fail is very wrong and holds back a lot of potential advances in technology, this attitude is very wrong and couldn't be further from the truth.
All the worlds largest and most stable coporations started with very little cash and no workforce apart from one or two people that shared a common idea, these people didn't wait until they could raise millions of dollars to implement their ideas they rolled up their shirt sleeves and got stuck into turning their dream into reality.
Money is not the key to building a mega million dollar corporation, the secret is "Elbow Grease" and "Passion", these are the key ingredients to building a business that can stand the test of time and economy, survive the stock market crashes and leap over every road block placed in their path.
Unless you build a business from the ground up and have a deep inset passion to succeed you can't really understand what makes any business tick, you need to know every process in your business intimately if you are to run the business efficiently and build stability and longevity into it, you can't get this knowledge sitting behind a desk in your office you need to go to the shop floor roll up those sleeves and get stuck in.
You can study all the business courses on this planet but they will not help you create a corporation that can stand the test of time unless you have a deep seated passion for the products or services your company is going to offer.
Donald Trump once summed up business with a statement "In order to Sell you first have to Love your products" he then went on to explain that it's not enough to just like what they do you have to understand every stage of their crreation, you have to have intimate and deep knowledge of each product and it's capabilities, knowledge you can't get from a brochure or a tech manual information that is only available by actually being involved in the whole product creation process from raw materials through to finished product then taking that product and using it yourself everyday until you understand what makes it good and where it fails.
Building a business is much like that product you need to understand your business in the same way it doesn't require money it requires hard work and a burning desire to turn a raw idea into a successful business venture, money comes in much later when you have created your prototype business and thoroughly tested it's capabilities and your ready to launch it into the market place.
Even then you don't need masses of money especially if your business is built on solid principles and ethics, still today the most effective advertising is free, yes i am talking about word of mouth.
The key to word of mouth advertising is supplying above average service and support to everyone that comes tthough your businesses doors, the higher the level of service you provide those first few early clients the faster word will spread about your business.
So if you have an idea for a business but are holding back because you lack the funds or think you lack the money to make it worthwhile think again roll up your sleeves and apply a little elbow grease who knows you might just have started the next Google or Facebook.
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Comments (7)
Dr Don Yates Sr PhD17
Entrepreneur, Mentor, Advisor, CEO
Great article, thanks Dave
Mildred Lybeck5
Upward and Onward with Integrity
Thanks for a great article Dave. You have just opened the gate and reminded people that anyone can successfully build a new business without a lot of money. Human beings have been created with a built-in tool for innovation and those with the vision will run with their idea and take it to the level of do-ability. All through the years, we have seen people such as you mention in your article who have had an idea, believed in themselves and had the intestinal fortitude to take hold of the ide
David C.6
manager
You are right in what you say,but a lot of these companies abused the system ,using cheap labour,cheap raw goods.Don't get me wrong I come from the Nation that did alot of this,we in Scotland were taught from the day we were born,YOU get what you work for,you work hard and play Hard.I have been saying repeatably that 95% of what is on the Internet is the selling of an Idea,they sell you the idea you sell the idea to 2 more people,this used to be called Pyramid selling.Only when you see a product
Otoabasi Umonting7
Marketing Consultant & Coach
Very inspiring post Dave.
I remember reading one of Robert Kiyosaki's Rich Dad books, and he said - "You don't need money to start a business" and also said "Money is an idea"; meaning that the paper cash we carry around does not really mean anything if we can't have it work for us. Ideas are meant to be tried and tested to prove their worth; setting up a prototype business structure will help one get people to see what you have set up and invest if it appeals to them. Thanks for sharing.
Paula van Dun16
Retired
A great new and inspiring article that clearly shows how passionate you are yourself. Hope many will read, top and share this article.
Sean North12
Business
A great and inspired article Dave,
To often today in the rush for instant gratification and immmediate wealth, so many never realise that only by working hard and ethical, can you build a substantial business with any real longevity
Fred Mugone15
Affiliate marketing
Excellent article Dave. I like the way you emphasized that a business owner should have a deep seated passion - "love your products" - for and practical knowledge of the products or services his/her company is offering at the marketplace.