If you are looking forward to tap into the massive and constantly growing Arab-America consumer market, you need to be savvy with your marketing strategies.

As it is a highly specific market, you need to invest in niche approaches and channel them through the right platforms to effectively reach out to your target audience.

This is the reason why advertising on Al-Jazeera network has been in the focus for businesses that are planning to benefit from the Arab-American market. Its wide viewership in the Middle East and U.S. make it the perfect option to effectively reach out to consumers and introduce new products and services.

Here are a few more reasons why advertising on Al-Jazeera is a sound decision to reach out to this market:

It Is the Most Visited Website by Arab-Americans

The English Al-Jazeera website brings in as many as 6 million views every month; while the Arabic website attracts almost 5 million views. These are just from the U.S. This is a clear indicator that the network’s website and satellite stations are among the top most viewed by Arab-Americans. This automatically opens doors to a number of exciting marketing and advertising opportunities for companies looking to leverage these numbers to achieve their organizational goals.

Nominated As the Best News Website in the World

Thanks to its clean journalism policies, Al-Jazeera also secured a nomination for the Webby Awards as the best news website in the world. In the Arab world, the television channel is viewed as highly authoritative and trusted for raising voice on aspects that truly matter.

Naturally, the website is constantly viewed largely by mobile users who are looking forward to stay updated with reliable news on-the-go.

This automatically adds hundreds of credibility points to your banner ads placed on the website which can ensure a quick boost for your advertisement click-through-ratios.

The Official Digital Sales Representative Can Help With Advertising

MLC-Digital Media, a leading marketing and advertising firm, also the official digital sales representative for the leading news network can help you out. The company doesn’t just help find the perfect banner ad placement spots, but also ensures that all your ads are tweaked in line with your marketing goals. This comes as an added benefit that companies can monetize on.

These are just a few reasons why advertising on Al-Jazeera is possibly the best way to reach out to the Arab-American market. Make sure that you get in touch with MLC Digital Media to learn more about how they can help you streamline your online marketing.