Smartphone app to increase the exhibitors productivity

by Jessica Walter Digital Marketing Executive

If you have ever participated in an exhibition or trade show, you already know that the most time-consuming, laborious and tedious work is done AFTER the event – namely, sending follow-up emails, brochures, price-lists and quotations to all the people who visited your stall.

If you are like 99% of the exhibitors in India, you must have captured visitor information in a register or a form, along with details of which products the visitors are interested in. Some visitors may not have even filled up the form – they would have handed you a visiting card and told you what they wanted. In the mad rush of trying to attend to everyone coming to your stall, you are simply too busy to keep track of all this, and many cards get lost, many forms disappear, and many visitors go away un-noticed.

What a waste of your time and investment in the exhibition!

In the meanwhile, the visitors would have visited dozens of other stalls – mostly your competitors – and forgotten about your stall. Several days after that, when the exhibition is over and your entire team is totally exhausted, you have to carefully go through each and every form, each and every visiting card, compose email replies, add relevant attachments, and send out hundreds of emails.

All this has to be done within the shortest possible time, before the visitor loses all interest. It's a huge burden on your team, and yet, you simply cannot avoid this crucial stage, because that's when your investment gets converted to real business.

If you are an exhibitor you can avoid this problem by using the first mobile application for exhibitors. It is one of the best smartphone app designed to maximize the productivity at exhibition stalls.

Download free demo