Real Estate Industry 2020: Impact of Virtual Reality and Augmented Realityby Tech Geekk writer
If there is one thing everyone knows about customers in the modern age is that their demands and expectations have evolved quite a bit from, say, a decade or two ago. And this is all thanks to advanced technologies! It doesn’t even matter what industry you pick — this development, i.e., a shift in customer preferences and expectations, is omnipresent. But let’s narrow down our focus to one industry in particular — real estate. You would think, “Well, how has technology changed anything here, especially in the context of customers.” Quite a lot, as mentioned above, customers’ expectations, in general, have evolved, and that holds for the real estate industry as well. No matter if one is looking to rent, buy, or lease, real estate customers seek seamless service, top-notch convenience, and so much more.
But for an industry that depends so much on in-person interaction, tending to the requirements of the digital-loving customers of today isn’t exactly an easy task, is it? It isn’t, really, but then modern technologies such as Virtual Reality and Augmented Reality came along, assuring the industry that there’s hope. These immersive technologies have come to play a crucial role in the real estate industry and are now deemed an essential part of any modern-day real estate professional’s arsenal. Why? Because they have proven to be robust solutions to the challenges facing the industry, helping agents to ease significantly and accelerate the process of selling, renting, and leasing properties. Now, let’s take an in-depth look at exactly how all that is done.
- Showcase properties online: Buying or renting a property involves many visits before one can even prepare a shortlist. Now, most people would agree that this isn’t exactly the most convenient task on the face of Earth. So, what can real estate agents do? Make use of VR to give virtual tours to customers, of course! One of the critical benefits of VR is that it allows several people to check out a property from the comfort of their couch or wherever they prefer. The experience is immersive and can be done in a matter of minutes.
- Virtual staging: Every real estate agent knows that adaptation is a critical part of selling a property. Unfortunately, that can cost quite a bit. However, it is now possible to spare these expenses via AR and VR. These technologies enable us to virtually decorate the property and make virtual tours of the property more appealing and convincing.
- Engage with tenants online: Often, some properties involve special instructions for their maintenance and upkeep. Landlords and agents can avoid the travel and instead walk tenants through all the crucial details via a virtual tour of the property.
Immersive technologies such as AR and VR have much to offer to the real estate industry and help it conduct business that is highly conducive for their growth. So, go ahead and fortify your business with a real estate property management solution integrated with such advanced technologies.
Created on May 1st 2020 08:52. Viewed 367 times.
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