Daniel Assouline, the CEO of Montreal based UpClick.com, is an Excellent Motivator

Posted by John Route
1
Jul 20, 2013
1312 Views
Modern leaders in order to be effective need to be excellent motivators. They must know how the art of getting the best from their employees. Daniel Assouline, the CEO of Montreal based UpClick.com, has linked reward to productivity. This undermines complacency and motivates employees to contribute their best to the organization.

It is generally seen that motivation is enhanced when rewards are tied to performance. In the following section we will see some positive work place practices that can contribute towards enhancing the morale and motivation of employees.

Some common factors that can increase the work effort are:

Significance of the Task Assigned to the Worker

This refers to the degree of substantial impact a job has on the lives of the people who undertake it. The significance of the job is enhanced when it also affects the lives of other people. A prime example of it would be a nurse caring for a patient in a hospital or a software developer developing an application that may would the lives of people easier.

Skills Variety


This refers to the degree to which a job provides opportunity to a worker to hone his different skills and talents. This is an excellent motivator since workers continuously get to learn new ways of doing things. A job that scores low on skill variety can be monotonous and dull a worker’s thinking abilities.

For example, a worker spraying paints eight hour a day is unlikely to be satisfied with his job. They are likely to be demotivated by the lack of challenges and excitement such a job usually provides.

Daniel Assouline, the CEO of Montreal based UpClick.com, keeps his employees and clients updated about the latest happenings in the organization, obtains their feedback on major policy decisions, and recognizes their good work. This enhances the motivational level of the employees and the overall productivity of the organization.
                                                                 
Autonomy of Work and Making Decisions

This is one of the more important factors that determines motivation, or the lack of it in any modern organizational set up. Modern workers do not want be dictated to or led around like a herd of cattle.

They want freedom, independence, and discretion to carry out the work under their own terms. They like to maintain their own schedule and determine their own procedures in carrying out a task assigned to them. Interference at every step is something they are not very appreciative of.

Good organizations understand this and give their employees a certain degree of freedom. At the end of the day it is the result that matters, and motivated employees often deliver better results.

Another good work place motivator is cross-training. This breaks monotony as a worker is shifted to another job when the present activity stops being challenging.

Daniel Assouline, the CEO of Montreal, Canada based UpClick.com, and chairman of UpClick, is an experienced leader well-versed with the art of motivation. He gives regular feedback and challenging tasks to his employees. This reduces boredom and increases motivation.

Daniel Assouline, the CEO of Montreal, Canada based UpClick.com, and co-founder of UpClick, is an excellent motivator. He links the skills of members of the organization with organizational goals and facilitates cooperative action among individuals.

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