Why Click to Call Is Important for Local Businesses?
by Rahul D. Rahul DasondhiWith
the might number of people accessing the internet using a mobile device, a few
people may have talked about click to
call. But what is it, and why for Cloud Telephony For Startups and local businesses is it so important?
Click to call’ in a nutshell
If
you use your mobile devices to search the app, the number is then automatically
dialled for you if you click on a telephone number, or press the telephone
button to advertise.
You
don't have to either copy, print, or write the phone number separately; just
press and the rest is done on your cell phone.
Why is ‘click to call’ important?
Click to call is significant, as it makes calling customers
easier, which can make sales more likely.
'Click to call' is particularly appropriate for people who,
like smartphones, access the internet on their mobile devices. The number of
smartphone users is increasing, which makes the company a major consideration
·
In March 2015,
mobile traffic on the internet overtook desktop traffic for the first time.
·
Over half of all
online shopping in 2014 was done via mobile.
The
way people use the web on mobile devices is very different from how they use it
on a laptop or desktop. Such people are always on the go and try information
instantly so that they can contact companies right away:
·
Mobile customers
searching online are most interested in business hours, directions and address
(Google, May 2014)
·
Over 90% of
customers said they needed to call a business after searching online (Google
and Ipsos Mori, 2014)
·
Customers said a
clear phone number was the third most important element on a local business
website (BrightLocal, 2016)
This
is significant, For local businesses who would like to receive publicity from
potential users who search information actively and encourage them to visit
their store.
Ø Benefits of implementing click to call button
on website
1.
No dialing or
remembering numbers
To most of us, memorizing numbers can be a
hard work. Nonetheless, to keep track of important contacts on phone or
computer is simple, so we can put our minds to work elsewhere. The job is even
easier by click to call button. Some numbers are dialed or recalled. The call
will be sent to the assigned number in your PBX network with a single click
from your smartphone.
2.
Track and save
your calls automatically
Click-to-call lets you make the best possible
recording of all incoming calls. This knowledge will subsequently be used for
marketing purposes as it includes possible perspectives. Click-to-call services
allow businesses to track and manage who, where and where online visitor are
and to research the potentis of a certain geographical location and
requirements, in comparison to a duty-free telephone number. All this
information will entered in the PBX device dashboard.
3.
Convert
web-based traffic into direct telephone communications
Customers would also have concerns or will like other knowledge not readily accessible to them. For such a feature, consumers may simply make a call to learn more about their company or product. This, in effect, increases the reputation of companies as they can communicate with someone who understands the business instead of listening to a robotic voice. The application will also allow the agent and the user to access the website together with the agent.
4.
Get detailed
reports about who is calling and when from your website
With a click to call button, tracking conversations will be
easier. Length of time on the website, login status and size of the basket are
some parameters that help in better evaluation of the prospect. Call routing is
done depending on how the customer has interacted with your website. click to call technology is powerful enough to drive
sales.This is because most of the callers are hot leads for your business and
it is comparatively easy to turn a hot lead into a customer.
5.
Customize who
receives calls with automation features
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Created on Mar 30th 2020 04:07. Viewed 326 times.