How Cringe Pop is Becoming the New Trend of Songs Online
by Richa Jha Asistent ManagerA new genre in the online music world has slowly taken
over. This trend now dominates most of the Indian social networking sites and
their apps on your smartphones. And, without you realizing, you help to spread
it across more and more indian social
networking sites and online music stores. This is the genre of Cringe Pop.
What is Cringe Pop?
Cringe Pop is a combination of two different words:
Cringe (to shrink out of fear or distaste) and Pop (as in Pop songs).
You might already be familiar with the genre of the many latest music songs that you hear. For e.g., rock, pop, hip-hop, jazz, classical music, etc. Similarly, Cringe Pop is now in a league of its own.
These songs online spread like fire. And the video of such mp3 songs go viral for all the wrong reasons. This means their videos are so bad that you cannot stop watching them or playing them over.
What Makes CringePop Go Viral?
Some experts in India believe that the phenomenon of
these mp3 songs going viral has
taken speed with growing indian social networking sites. For instance, ‘Gangnam
Style’ – a Korean track - became immensely popular in India on social media.
Following which, Indians loved to see Pakistan’s Taher Shah (Eye to Eye), and
then the country’s own creation – ‘DhinchakPooja’ (Selfie Maine).
People like to listen this genre of music online as they get sadistic pleasure from seeing the humiliation of other people. Their videos also become viral due to the counter-reaction to them and backlashes.
Other Elements behind their ‘success’ include:
1. Repetition –
American Rapper,
Vanilla Ice’s number, ‘Ice Ice Baby’ was the first single to use constant
repetition. This technique of repeating a catchy tune is used by most of the
singers on any of the best social networking website in India.
2. Production Value
Mediocre production value for these songs online are an ironic advantage. Watching Tahir Shah in a purple robe with wings or seeing DhinchakPooja riding a stark red scooter annoys people. This makes them play this online music even more.
3.
Lack of Content
Cringepop songs are a combo of mindless entertainment
with singers engaged in a whimsical behaviour. Take for instance, the
‘invisible horse dance’ in Gangnam style. This makes them easily go viral on
indian social networking sites.
Besides these factors, the spread of
internet and easy availability of streaming sites on smartphones are also other
contributors. The Cringe pop genre is still in its nascent stage, and only time
will tell how long this new trend of songs online will sustain.
Source : http://www.sooperarticles.com/art-entertainment-articles/music-articles/how-cringe-pop-becoming-new-trend-songs-online-1621486.html
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Created on Dec 13th 2017 04:33. Viewed 422 times.