Everything you want to know about Online Reputation Management Services (Updated 2020)

by Simran Aggarwal your beauty our passion

Online reputation management – commonly called ORM – is the management and maintenance of your online reputation.

The process involves creating new, high-quality content pertaining to the person or business to begin shaping their reputation on Google.

Often, this is done in response to negative items appearing in the search results, but it can also be executed proactively.

At Orktail (best online marketing company in India) we create new content to push the old content off the front page of Google while boosting the new positive content.

Because most searchers rarely look past the first page of results (let alone the second), pushing negative items down is a particularly effective method of reputation management. On occasion, ORM can also involve contacting webmasters for direct content removal, launching legal investigations or accessing outdated accounts to delete information or photos permanently.

There are many different techniques used to improve reputation. The mix used will depend on your strategy. They include:

Removal of negative content
Review improvement
Wikipedia page development
Content design and development
Influencer publications
Web development
Knowledge panel development
Pay per click (temporarily)
Profile development
Search engine optimization

The investment of Online Reputation Management Service varies greatly depending on several considerations such as; where the negative mentions exist, how strong is the authority and age of the domain name of where the negative mention is featured, what assets ( websites, blogs or other ) do you have by which to promote positive brand mentions over the existing negative brand mentions.

ORM Service provided by ORA requires a custom and tailored approach for each client’s unique needs and therefore the investment is driven by the efforts required to apply the countermeasures against negative mentions of your brand.

To request a quote simply register your details via our enquiry form at Orktail online reputation management service.