KEY SKILLS TO SUCCEED IN ADVERTISING AND MARKETING
by chandra joshi i m bloggerOne of the
fast-growing and financially gratifying fields nowadays is advertising and
marketing. Nevertheless, sustaining achievements in this highly competitive
field requires specific skills that one must definitely possess. Though the
education will help in gaining knowledge, you need to shape your skills to stay
ahead of others. Knowledge and experience from renowned personalities in the
field like Suhel Seth, Sam Balsara,
and Nandhini Dias can be of great help to gain some ideas to work towards
success and stand unique. Here are some of the skills that you need to develop
to shine in the field of advertising and marketing.
Content creation
One of the
essential things in marketing is creating content. The information that is
given in the content should be verified, and there should be no false
information. So one has to do a lot of research before providing the data. The
vital aspect of content creation is how well it can connect with the people.
The right kind of content will help to convert your audience to qualified
leads. Analytical skills are also equally important as they help in evaluating
and understanding the data well.
Communication and
people skills
Advertising is
all about connecting with people and influencing them. So it becomes mandatory
for a person to have sharp people skills to be successful in their career. You
must enhance your communication skills as that will help you to deal with the
clients and make them understand your suggestions better. Having a genuine
opinion in your colleagues’ point of view, maintaining your fellowship, and
having good communication is essential to grow in this field. The persons who
have created their trademark in this industry are well known for their
communication and relationships with their colleagues for a healthy work
environment. Suhel Seth is one such
familiar name known for his works in the advertising and marketing industry.
Decision making
One important
thing that leads to success in any industry is how clear and confident you are
about the decisions you make. There are times in which you have to agree with
your guts to make judgment calls. In order to make the right decision, you have
to consider the benefits of every action you take and its cost so they will
turn to be a profitable one for a long time. The secret behind a successful
decision is a balanced logic. So use them wisely to make effective choices.
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Created on Mar 30th 2021 00:12. Viewed 241 times.