Importance of IT solutions for Travel Agencies

by Audrina Grey Travel Technology Analyst

Technology has greatly evolved in recent times, which has facilitated all industries in more than one ways. Things that were done manually are now well managed with the use of smarter systems and automated processes. This not only assists in getting the work done more efficiently but also in making the best use of time. When it comes to travel agencies, they need to have a reliable and good travel agency system to stand strong among others in the industry.

Need for IT solutions in travel industry

Though each firm needs to have their own unique and innovative ideas to stand apart in the intense competition, need of dependable travel agency IT solutions can’t be denied at any cost in the present age of advanced technology. In present-day dynamic business environment, travel agencies are challenged by tremendous economic and competitive pressures, as they need to manage customer expectations and cost challenges simultaneously. The current need for online travel agencies and travel management companies is to increase revenues while using cost-effective distribution channels, cross-sell and drive up-sell opportunities, and provide value-added services to their respective customers. Considering these requirements, travel agencies need to take help of technology, new age media, and outsourcing in an efficient manner to deliver high-quality customer service.

Based on the needs of travel agencies, their systems must include sales and reservation management, multiple social channels management, inventory management, content management, and analytics. While receiving travel agency IT solutions from a reliable IT service providing company, one can expect to get following services.

Business services, which include analytics, social media, as well as call center management.
Technology services, which include architecture consulting, frameworks, application services, e-commerce, BI and DW, mobility, and software testing.
BPM services, which include content management, fare filing, customer service, helpdesk, rate-desk, and sales and reservations.

Benefits of IT services

Sourcing business transformative services from reputed companies enables travel agencies to deliver better travel services to its valuable customers. The assistance of experienced resources that are backed by good qualification and rich domain expertise helps in increasing the revenue growth of travel agencies through online and offline channels. It also helps in decreasing the overall operational costs and providing custom services to their customers. End-to-end travel software implementation along with technology integration, and e-commerce and outsourcing services greatly work for travel agencies to serve customers better and get good profit.

An ideal company delivers innovation and business excellence for transportation, travel and entire hospitality domain. While seeking a service provider, one should make sure the company offers complete application development and maintenance, testing, mobility, back office services, analytics, contact center services, and consulting services. Once a travel agency has an organized and automated reservation management process, both online and offline sales channels, a proper inventory management, a flexible system, and well-analyzed reports, it can expect a loyal customer base, greater ROI and success.