How to Integrate Social Media with WordPress Website?

by IDS Logic Pvt. Ltd. Software Outsourcing Company

Nowadays, social media plays a powerful role in making a brand successful online. Businesses create their social media channels to promote their products and services, resolve customer queries, and post engaging content on a regular basis. This has leveraged them to connect with their potential customers in a better way.

If you have a WordPress website, then social media integration would be helpful in delivering exemplary results. It provides exposure to a wider audience base and increases the engagement. You can look for a trusted WordPress development company to help you in integrating social media to your website.

Tips to Integrate Social Media with WordPress

Here are some effective ways to integrate social media to a WordPress website. Let’s take a closer look:

1. Add a Social Login Option

When you provide a social login option on your WordPress website, more and more users will sign up for your services. As per the survey, it has been found that visitors usually frustrate when they have to create new accounts on every website. In turn, it turns them off faster, and enforces them to switch to other prospects where they don’t have to go through this process. With the help of social logins, you can combat this problem very well.

2. Include Social Sharing & Follow Buttons

This is another method to add social media to a WordPress website. With the help of social sharing buttons, the users can easily share their content on their profiles without leaving the website. You can include these buttons on every page of your website, so sharing of content becomes convenient for the users. This will help you to extend your audience reach.

Also Read: 5 Best Social Media Plugins for WordPress in 2021

3. Posting Content to Your Social Media Platforms

It’s good if the users share your content, but you should do it yourself as well. If you publish the content on your social media platforms, then it will help in improving the online visibility, and create brand awareness. When you regularly share interesting blogs and articles on your account, you can raise the curiosity level of the users about your brand. As a result, they will end up in visiting your website.

Summary: Adding social media to your WordPress website drives traffic and improves engagement rate to a great extent. Within this, we’ve discussed some of the best ways to integrate social media to the WordPress.