A complete mobile app launch checklist for retail store owners

Mobile apps have become the ultimate tool of business in the age of smartphones. It has become mandatory for brands to please the mobile market and ensure holistic success.

It has also become more achievable overtime as one can easily turn website into app without coding. With the advent of DIY app builder tools, the process has also become more dramatized.

However, if you are planning to build and launch your own app, you must take care of the vital factors. Continue reading and find out more about those factors.

Five factors to focus upon!

We know that launching an app successfully and earning good number of downloads is not an easy feat. To help you do it the better way, we have curated the following list of strategies:

#1: Fathom your budget and platform

The first step is to carry out your research and analysis. Gather your resources and allocate the budget for different levels of launch and promotion.

Also, check for the guidelines of the app stores you want to submit your app to, and ensure that you comply with them.

#2: Carry out A/B testing and fix bugs

Before you make your app available for the public, you can carry out the preliminary A/B testing. Let a group of people use the app and review the features, design, layout, etc.

This will help you chisel your app to perfection and fix issues, if any, beforehand.

#3: Create a feedback channel

As you proceed to launch your app, do not forget to build a robust review channel. The product is ultimately meant for your consumers and they can help you make it perfect.

So, enable customers to drop their feedback, reviews and ratings on the app stores.

#4: List your app and optimize it

Once you are thorough with the guidelines and have optimized your product to suit them, you can list your app on the preferred app stores (Google Play Store and Apple App Store).

Also harness the power of App Store Optimization and earn better ranking and visibility for your app. 

#5: Promote and endorse your app

Once your app has finally made it to the stores and is ready to be downloaded and installed, you can proceed to promote it.

Use multiple marketing techniques and advertisement channels to earn enough attention for your newly launched app.

Suggested Read: How to get 10,000+ app downloads in the first month – Launch like a boss!

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Created on Aug 14th 2020 07:46. Viewed 370 times.

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