5 Reasons to Choose Android App Development for Your Business

by Rob Stephen getaprogrammer

When it comes to choosing the right platform for your app, you should always first invest in Android app development. And here are the benefits of having an Android app today.

Smartphones have become one of the necessities and inseparable parts of life now. Mobile devices have made most of the things easier right from shopping to reading news, planning trips, booking events, getting active on social media platforms, and more. With spec upgrades and user-friendly features, smartphones ensure to offer the users advanced features that have made life much more convenient and faster than ever before. And when you talk about smartphones, the first name that clicks the mind and is used by the maximum number of mobile users is Android. Yes, Android tops the list of Platforms or Operating Systems when it comes to smartphones.

Also, with the increasing use of smartphones and the ease of using these devices, most of the businesses are seen going online on these devices in the form of websites and mobile applications. And as per the research and studies, mobile apps have proved to be the best way to generate and boost revenue, causing significant growth. And again here, in this case, most of the businesses prefer investing in Android app development over other platforms like iOS or Windows. Out of more than 5 million applications existing on the App Stores, over 3 million exist in the Google Play Store.

And if you are still a little confused about which platform to invest in for your business app development, then here’s what you need to go through.

Here are the major reasons why you should invest in Android application development.

Greater market share:

As per the current Stats reports, more than 80 per cent of the mobile devices across the world use Android devices. Google’s dominance in the mobile app market is indisputable and you get access to a much greater mobile market share when you choose to invest in Android application development. The high popularity of this platform itself implies a much higher ROI due to the vastness of Android users.

Customisable user interface:

A simple and innovative UI is the key to success when it comes to a mobile application. And if you are choosing Android as your mobile app development platform, then you can create an app that has personalised and easy to use features and functionalities. Google focuses on making the user interfaces of the applications customisable. And this offers more opportunities to the developers and businesses to customise the UI as per their requirements and keep the user requirements in mind, thereby, making the apps more navigational and engaging.

High security:

It is very important to keep your mobile app protected from all external threats, malware, and hacking. Android app development is based on Linux that guarantees high security and trouble-free usage and operation of the applications on the Google marketplace. When it comes to Android, there has been no leakage or platform crash of information from any of the Android apps till now. Google itself relies on complete security, which gives another reason to have an Android application for your business.

Less Time To Market (TTM):

Every business owner would prefer to release the app as soon as possible. And Android ensures the same. A wide range of tools is available now that helps with easier and faster application development and more effortless and straightforward incorporation of all desired features and functionalities to the apps. Experienced Android app developers can ensure to create the applications in much less time giving you the benefit of a lower TTM or Time To Market.

Great ROI and lower cost:

Then Android Software Development Kit is readily available and this is another benefit of investing in Android application development. The developers can use the SDK to create highly engaging and ROI-driven applications. Also, just a one-time registration fee has to be paid for the app delivery. And for this, you can use any internet-connected device to build and test the application. This is a much low-cost investment but ensures a much better user experience thereby increasing the ROI. Hence, it can be said that Android apps offer a greater ROI with a much lower cost.

Apart from this, you can leverage other benefits with Android application development like easy app deployment, high flexibility of the platform, availability of plenty of tools, support from Google, graphics support, greater market fragmentation and a wider user base.

Hence, it can be concluded now that if you are looking for a platform that can ensure to maximize your ROI and user base, android can be the best option for your app development. With the maximum mobile app market share, high-security features, customisable UI, greater ROI, and less TTM, Android can prove to be the best choice for building a more user-driven mobile application.

Rob Stephen is a dedicated and skilled app developer associated with a leading Android app development company in Australia, GetAProgrammer. The author has written this article to let you know the major reasons why you must have an Android application for your business.