5 must-have features for a real estate mobile app

Amidst a global pandemic, while everyone is locked in their homes, the real estate industry is undergoing a functional transformation.

In these times, the big players in this industry are heavily benefitting by going online with interactive websites and mobile apps. And it is your time to shine by building a launching a premium real estate mobile app for your brand.

With technological advancements in the mobile app development space, you can now easily build a mobile app without coding or technical know-how, that too in a very time and cost-effective way with AppMySite real estate app builder.

Follow this thorough walkthrough to build your app with AppMySite: Build & Publish Your App with AppMySite: A Step-by-Step Guide

That being said, your mobile app must have a few features in order to compete with your rivals and gain success. Let us discuss these features in more detail.

#1 - User-friendly interface

No matter how cutting-edge your technology is, if it is not user-friendly then it is certainly doomed to fail.

Having a user-friendly interface for your app enables your clients to access your services in the most efficient way possible, and that certainly should be the goal for any UX design.

Along with that, your design should be designed in a way to promote conversions.

#2 - Client support

Real-estate is an industry that heavily relies on client support. Be it telephone support, chat support, even automated agents, or a combination of everything.

Whatever may be the channel, client support has always been one of the major contributors to any brand’s success.

Make sure that even on the mobile app, you offer a clear channel for your prospects to connect with you to get their queries resolved as quickest as possible. This not only helps you build your brand’s authority but also helps convert the warm leads.

#3 - Property tour

In a traditional setting, any real estate business or dealers would first give their prospects a tour of the property.

While this did yield some result but had its share drawbacks as well. Since only a small fraction of the prospects did convert after live tours, the time spent could be saved by offering a virtual tour of the property via your mobile application.

The virtual tours can be offered by videos, images, catalogs, and even AR tours. This would not only save your and your prospects valuable time but will also filter the warmest leads for you that approach you after taking a virtual tour of the property.

Suggested read: Top trends in mobile app development to watch out for in 2020

#4 - Reviews & ratings

Word-of-mouth is probably the biggest influencing factor for the sales and marketing of any product across all industries.

We can automatically place trust in a product that has already been tested by someone else before. And reviews and ratings serve this purpose online.

Just like any other eCommerce mobile app has reviews for all products, you must include it as a prime feature for all the properties listed on your website too.

This will not only increase your conversions but will also open a secondary channel for engagement with your prospects and clients alike.

Suggested read: How to Build a Mobile App for your WooCommerce Website

#5 - Launch both Android & iOS apps

While you may be contemplating between iOS and Android or both, our recommendation from years of experience would be that you focus on both.

You may be tempted to launch on iOS only for high paying clients but today the spread is almost equal across both platforms.

Not only that, with Android alone, you will be able to scale your brand to a much greater scale than just iOS since number of active users on Android and way more than iOS globally.

Suggested read: Should You Go for an Android App or iOS App or Both? 

Closing thoughts

To summarize, we discussed how multiple brands are benefitting hugely by riding the wave of technical revolutions and why you too should convert your website from WooCommerce to app for Android and iOS.

We then went through some of the major features that every real estate mobile app must-have for success. This would set a good foundation for you venturing into the mobile app market.

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Created on Aug 10th 2020 07:20. Viewed 497 times.

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