Learn to Love Your Spam

Do you use reverse marketing strategies to build your opt in list? 
If you don't, you are probably frustrated with the volume of "spam"
messages in your email inbox. 

Allow me to share a way for you to start loving your spam, and
some may actually go out of their way a little bit to generate more of it!

First of all, never ever ever use your business email to subscribe to
safelists, FFA sites, subscriptions etc.  If you elect to use these systems
(they won't give you good results, and are really only good as a reverse
marketing system), set up a separate email account especially for that
purpose.  If you are a member of Veretekk, you have the ability to set up
an unlimited number of "stealth email" addresses for this purpose.  If not,
set up a Gmail account - it's free and it allows you to set up a one time
auto reply.

If you elect to use gmail, set up your vacation responder.  Whenever
someone emails you, they will receive an instant reply... with whatever
message you insert into your vacation responder.  I use something like this:

Subject:  In Reply to Your Email

Body:  Thank you for your email, I will read it and respond asap.  In the
meantime, please help yourself to this free marketing tool:  (insert link to
your lead capture site.  I use this valuable newsletter subscription page
Essential Rules for Email Marketing). 

Kind Regards,

Your Name
Your Website
Your rtn email
Your Ph#

Do you smell the power of this?  I gain several new opt in subscribers
daily using this simple set it and forget it strategy.  And it really is a set
and forget. 

Now that you have your email account set up, you'll want to use that
address to subscribe to newsletters, or other systems.  I use my "reverse"
email to subscribe for anything, even if it is something I want to receive.
This way I get to pre-filter - many sites that say they won't give away your
email address, actually do.  I just go to my "reverse" account and forward
emails that I do want to an account that I actually check on.

Questions?  Feel free to contact me!

Karen Weir

PS.  This is not promoting supporting or initiating spam.  It is a legitimate
method of marketing to people who purchase lead lists from unscrupulous
marketers, those who post ads on Free FFA sites and Safelists - and in
general those who are in serious need of help to learn effective marketing
strategies - which you can share through your newsletter!