Articles

Why You Should Book Display Ads in Bartaman Patrika

by Manoj L. Executive Director

Advertising is an important and underestimated promotional tool. This is because it nurtures communication between goods and services offered, and the company involved. Moreover, advertising also informs audiences and creates an awareness of the brand message, which further educates the masses and influences their consumption patterns. 


If you are looking to advertise among Bengali-speaking audiences, Bartman Patrika would be the ideal channel. Display advertisements are indeed very impactful and using a Bartaman Patrika advertisement would benefit greatly as it holds a vast viewership. Using this channel has an added advantage during Bengali-centric events, especially with the Puja’s approaching. 


Why Should You Use Display Ads? 


Classified ads consist of simple textual lines that do not include graphics. To display classified ads, one does not have to dish out huge sums of money as this is the cheapest form of advertising. On the other hand, classified display ads are priced a little costlier than regular classified ads. Display ads are another form of advertisement that has the highest impact on the public as it occupies a full page on the newspaper along with both text and colour. Although display ads are the costliest forms of advertising on print media, they are also the most beneficial. 


Despite living in an age where technology exists in form of a mobile phone in almost every person’s hand, newspapers are still preferred and read by millions. A newspaper is read by both the rich and the poor and it also has the power to cross all boundaries and barriers. Therefore it is safe to say that over the years, newspapers have retained their reach of audience. Moreover, display ads have maximum ability to reach out to this audience through this medium. 


An advertisement on its own cannot create an impact. It needs the assistance of a good reliable medium such as a good newspaper to create an impact. Using a good newspaper such as Bartaman newspaper for your advertisement is efficient as it brings in mass awareness and visibility. 


Why Choose Bartman Patrika Advertisements


Being the second-largest Bengali newspaper in India, Bartaman Patrika is published from major cities of West Bengal like Kolkata, Siliguri and Midnapore. With a circulation of 635,296 copies daily, this newspaper is trailing behind Anandabazar Patrika. The newspaper’s circulation is roughly about 60% of that of Anadabazar Patrika. 


Started in the year of 1984 by Barun Sengupta, a former Anandabazar Patrika journalist, Bartaman Patrika has grown with its online presence. It now has supplements such as Chatusparni and Rabibar. Besides these supplements, the newspaper has various sections that cater to the needs of those interested in fitness, entertainment, fashion, stock markets and various other news from different parts of the country. 


One can never go wrong with Bartaman Patrika advertisements because Bengali is the second most spoken language with roughly 7,86,98,852 people using this dialect in West Bengal itself. The strong presence among the masses and vast reach of this newspaper can be taken advantage of for display classified ads or any other advertisements. 


Bartaman Patrika is indeed an impactful newspaper, yet another dilemma still lies at hand. 


Which Ad Agency Can Bring in Good Productivity and Results? 


An ad agency can either make or break your business, which is why it is imperative to be careful and picky while choosing an agency for your Bartaman paper advertisement. Although many agencies will make you think twice, certain agencies have become distinguished because of their expertise and guidance. Bookadsnow is one such agency that will help you usher in brand visibility and success. 


This agency is backed by INS accreditation and has strong ties with all media houses across the nation. Being an experienced agency, they have an in-house team that is ever-ready to guide clients through the entire ad booking and media planning process. Ad rates at this agency are also reasonable and negotiable. 


So don’t hesitate to get in touch with Bookadsnow to book your Bartaman newspaper advertisement! 



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About Manoj L. Advanced   Executive Director

79 connections, 3 recommendations, 253 honor points.
Joined APSense since, March 14th, 2018, From Kolkata, India.

Created on Sep 21st 2021 02:22. Viewed 223 times.

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