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Why You Need to Jump into Mobile Marketing

by Manoj Singh rathore Digital Marketing Head and Founder

There are a lot of reasons why going mobile may be the most popular and most-talked about trend in the online marketing industry. Mobile marketing is just starting to gain foothold and yet the eye it’s getting is huge and never slowing down even for just a little bit. Not convinced? Visit the very best marketing websites and blogs now. Chances are there’s a mobile-related article or 2 in the front page of websites.

Mobile phone users compose a huge and continually growing market. Advanced communication technologies make it possible for individuals to access the internet via their mobile phones. The number of people who are in possession of web-enabled smart phones is on the rise. Needless to say, the mobile market may be your new marketing frontier. Thousands of online businesses and entrepreneurs are still noticing the capacity of the market. And so should you. If you discount the trend, you’re going to miss out to a prospect.

Benefits of Mobile Marketing

Mobile phone devices or cellphones are currently a part of internet marketing strategies. This should perhaps not come as a surprise considering the meteoric rise of smart phone users. Below are only a few of the numerous benefits of marketing through mobile phones.

Increased website traffic. If you are running a website, a blog, or a merchant website, you can significantly increase the traffic it receives by creating a mobile edition of this. As you should already know by now, some websites are impossible to view or even inaccessible through mobile phones. That said, you should check if your website can be effectively viewed through a mobile phone. If not, you need to consider setting up a mobile variation of it. The mobile website is a form of this desktop website. All unnecessary parts of the website are scrapped.

Wider reach. It’s simple. Having a desktop version and also a mobile version of your website is much better than having only a desktop version of it. Having the two versions exposes your website to many people. Your site’s reach can increase by up to 50%. This percentage will expand in the coming years as more individuals resort to using mobile phones in browsing the world-wide web.

Accessibility. This really is among the biggest benefits of creating a mobile website. Your readers or users can access your website anytime and anyplace else. Since a mobile phone is small and can be carried anywhere, anybody can view your website even while he or she is in the move. You can’t say the same thing about a desktop website.

Quicker communications between you and your contacts or customers. Whether you’re in the affiliate marketing business or in the information marketing industry, you can quickly send messages to your customers and get instant feedback. If you’re an online entrepreneur, then this is very important because it enables one to accomplish more in less time.

It is not that expensive as you might think. Compared to other internet marketing techniques, mobile marketing is affordable. Whether you’re hiring a programmer to create a mobile website or you are buying mobile ads, the more investments you need to create won’t drain your pockets.

Maintaining a mobile website is rather easy either. As long as you have everything in place, your mobile website will probably be automatically upgraded whenever you publish new content in the site’s desktop computer version. It doesn’t mean though that you simply don’t regularly check your mobile website. You’ve got to continue on checking your mobile website for glitches or bugs.

You can always outsource everything if you need them to create your life a bit easy! One problem you may be facing is how and where would you start? I would recommend beginning reading more articles that talks about mobile marketing which means you’ll get the most notable ideas and it has curve regarding how you’ll begin your own. You may want to really be a local mobile marketing representative in your area?

source: https://medium.com/@atuljaiswal1246/why-you-need-to-jump-into-mobile-marketing-384865042e58


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About Manoj Singh rathore Professional   Digital Marketing Head and Founder

400 connections, 57 recommendations, 2,044 honor points.
Joined APSense since, November 6th, 2012, From New Delhi, India.

Created on Dec 24th 2017 00:44. Viewed 130 times.

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