Top 6 SEO Writing Tips For Better Content Creation

Posted by Saba Seo
1
Apr 28, 2016
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Content is the most important ingredient when you are planning an effective SEO strategy. Writing quality content is essential to prevent Google from penalizing you for appearing mechanical or spammy. San Diego SEO experts have compiled a list of top 6 SEO writing tips to help content writers create unique and good content.

Tip 1: Primary Keywords Placed Correctly Throughout The Content

The most important thing that a content writer should remember is how to target a keyword. When writing a blog post, you need to remember to place the primary keyword throughout the content but very strategically. The primary keyword should be placed in several different places semantically. This is one of the fundamental components of on-page SEO.

Tip 2: Target Only One Primary Keyword (Variations)

Stuffing your content with too many keywords will only backfire. Although, each post should only target a single primary keyword but variations of that primary keyword can be used according to context.

Tip 3: Long Tail Keywords Should be Used in Various Places

Longtail keywords basically originate from the primary keywords by adding some extensions to them.  Hypothetically speaking, if your primary keyword was “in-home care,” some long tail variations might include:

In-home care for the elderly

In-home care for the senior adults with Alzheimer’s

Caregiver providing in-home care

Tip 4: Understand LSI (Latent Semantic Indexing)/ Use Synonyms

When Google or other search engines index web pages according to related themes instead of the density of the keywords, it is known as Latent Semantic Indexing. San Diego SEO writing specialists insist that instead of stuffing your content with a single primary keyword, use synonyms of that word. Repetition of your primary keyword will only lead to penalization as it will sound too mechanical and spammy to search engines as well as readers.
 
Tip 5: Target Audience Not Search Engines

When you are creating some content, keep your targeted audience in mind. You should write for real people, not search engines. Over optimized and mechanical content is immediately observed by the readers.  In fact, according to the latest updates, mechanical and over-optimized content is not acceptable by the search engine as well.

Compare the following sentences where the keyword ‘homecare’ has been used to understand the difference between quality content and overstuffing.

·For more tips and strategies, take help of a home care expert.

This is a very good sentence, where the keyword has been used only once and that also semantically.

On the other hand, if you read the following sentence, you will notice at once that it has been overstuffed and doesn’t make much sense.

·Here are some home care tips for home care experts who provide home care to seniors.

Tip 6: Content Should Always Be Unique

It is important that the content that you create should be very unique. The matter in a post should not be similar to any other content on the net, stated a content writing professional from San Diego SEO.

An excellent blog post which is unique always has something new. It should always give a different perspective even if the topic is similar.

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