Other tactics to increase your Twitter followers

The following tips focus on using Twitter as a platform - they are worth considering.

 Avoid sending multiple tweets in a short period of time

Sending many tweets in a short period of time will only result in more people unfollowing you.

If you use different tools to send tweets, this can become a bit of a juggling act. However, if you are aware of this and try to clear out your tweets where possible, this is a great help.

Scheduling tools like Sendible can be a great help.

Instead of clicking the tweet button, add your tweets to Buffer and they will be published on a schedule of your choosing.

 Stop sending automated DMs

This can serve as a tactic to generate traffic or promote your other social networks if done correctly. However, the side effect is that you lose followers.

Most people hate receiving automated DMs.

And automated DMs that include a URL to the service they were sent with are even worse.

 Tweet more (within reason).

Tweeting to tweet is never a good idea, nor is tweeting so much that your followers get sick of it.

You don't have to commit to an optimal number of tweets as this really depends on a number of factors - look at more of a ball park figure.

Here's a balance to strike and the key is to tweet enough

Engage with other users

If you don't engage with other Twitter users, you will struggle to build an engaged following.

The time we can spend with other users is always limited, but it's worth taking the time to schedule interesting updates and respond to your @ mentions.

 Follow people who value what you have to say

A popular strategy people use to gain more Twitter followers is to simply follow other people who have similar interests.

This can work well, but the likelihood of someone following you is low.

Instead, try to follow people who already know who you are and appreciate what you have to say.

You can do this by simply going to Twitter. Then type the URL to one of your recent posts into the search box.

 Ask for retweets, but use them sparingly

Asking your followers to retweet can increase your retweets.

More retweets are a great thing as they extend your reach and with each retweet you have the opportunity to gain more followers.

Simply add "please retweet" to the beginning of your tweet.

This has the potential to work just because you are including a direct call to action for your followers. However, it is important to note that some people on Twitter find this annoying.

Vary the type of content you share

Variety is important on Twitter.

Just sharing an endless stream of links doesn't help anyone.

Try mixing things up by sharing other types of updates like quotes and interesting questions.

If you want to get even more engagement, use a tool like Pablo by Buffer to create images for your quotes in seconds.

And within minutes, you can create shareable quote images like this:

And because Pablo is created by Buffer, scheduling can be done through the main app with the click of a button.

Why bother with visuals? According to a study by Dan Zarrella, images are 94% more likely to be retweeted.

 Use and optimise hashtags

Including relevant hashtags in your tweets is a great way to get more eyeballs on your tweets.

The problem is that most hashtags don't help you at all. So the key is to figure out which ones are worth using.

This is where tools like RiteTag come in.

RiteTag makes it easy to find and optimise hashtags thanks to its handy colour-coded system:

There's also a database of more than 10,000,000 hashtags you can search - including engagement metrics and other stats.

Pricing for RiteTag starts at $10 per month, but you get a free 30-day trial to take it for a spin.

Need more help getting your hashtags right? Read our full guide to Twitter hashtags.

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