How Google Conquer the Web
Google as we all know is an American multination company mainly dealing on the online internet market. The company since its inception in the 1990’s has been one of the front runner leaving behind giants like Yahoo and Bing and other search engines. But with the availability of other search engine what is the reason behind Google success story. India provides one of the biggest markets for Google, and the reason behind the Google success in India.
Leader in search engine:- Google in terms of search engine provides the most volume of results. Many of us make the Google as a default web page while searching anything. The result provide by the Google are quick, fast and that’s what people like the most. Google is now synonymous to searching anything on the internet. This factor plays a critical role in getting the Google a top most place in the search engine.
Advanced technology:- Google invest heavily in R&D and the technologies they invent are nowhere to find. They know what the market demand and are always a step ahead in developing the new technology. Factors like uniqueness and impossible to find the technology plays a crucial role in success of the company.
Constant innovation:- The Company believes in constantly evolving and adding new armories. The services of Google like You tube, Gmail, Google maps and other has an important part to play in daily life of the people.
Excellent business model:- Google generates most of its revenue from the ads. The new products and service that Google offers to its client are popular worldwide. This is the reason that advertisers get attracted and places their ads on the Google. The Google ADWords certification given to companies is to increase the revenue. This gives the search engine a lot more control in listing the ads in the web pages.
Good Human resource:- When it come to hiring Google does not compromise and take four to seven rounds of interview. This is the standard maintain by the Google in its hiring process.
Employee friendly:- It is no doubt that Google will top the list when it comes to the most preferred place to work. The facilities provide by the Google to their employees from laundering to dinning are outstanding. This will eventually results in dedication to the work by Google employee.
Quick to change:- The adaptability of the Google to change according to the needs and demand of the market is again a reason behind the success story of Google. The launch of its product like Youtube, Google Maps, Orkut, Anaroid and other has quickly become famous among the people.
User friendly:- The services provided by the Google whether in its Gmail, You tube or any other website are friendly and cluster free The user loves to use these sites because of the richness and information the site provides.
Leadership Quality:- Good leadership plays an important role in the success of any company. Since 2001 the company has grown tremendously leaving behind all other. The attributes could be given to the people working in the Google.
Creativity: The Company gives utmost attention in nurturing the employee creativity. Setting up a great example for others to follow, the example of this can be that the company makes good expenditure on their employees. So that they can devote good time in their own individual projects and research.
Naresh Kumar is an experienced SEO and loves to carry out research on the online market. In this he throws light on how Google has become a leader in the web. To know more about google adwords visit on www.konnectionindia.com
Comments