Get to know about PayPal Payments Advanced plugin using Wordpress

Posted by Angel O P
1
Aug 14, 2015
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Over the past decade the usage of internet has soared high and the main reason for this situation is attributed to the growth of eCommerce.  This enables the shoppers to have a trouble free shopping experience at the comfort of their home. In spite of offering this facility, some people are still reluctant to make online purchases. The reason is that people are not comfortable using their cards or giving their credentials online. So, the only way for this hassle is to integrate dependable payment gateways in websites.

PayPal payment gateway is one such payment extendion  that is widely accepted for its authentic transactions. PayPal is integrated with the eCommerce software to make the payment process of customers more fast and easy. PayPal accepts all major credit cards and when the customer provides the details, the information is directed to the PayPal Payment Gateway for processing the payments.

As part of PayPal’s overall payment solutions, PayPal Payments Advanced plugin is launched that is an inexpensive process to accept credit cards online. Apart from the low cost feature, there are a few very attractive benefits to this solution.  From the customer’s side, they don’t have the necessity of leaving your site in order to enter the details of their credit card.  In earlier times of PayPal payment methods, customers are returned to a PayPal checkout page to enter the card details.  The worst part of this procedure was the unwanted hurdles which  PayPal put in place by forcing customers to sign up for accounts and in case a customer had a PayPal account but had lost his login credentials,  it became a nightmare for customers resulting in  a lot of lost sales for traders.

Similar is the experience of customers using the PayPal Pro that existed for some time, where customers may not even know if their credit card transaction is being processed by PayPal while on the trader’s site. In order to avoid such hassles, the PayPal has introduced the PayPal Advanced plugin- the advanced PayPal payment gateway solution to the benefit of customers as they need not have to leave the site for making the payments.

From the side of merchant, PayPal Advanced plugin goes a long way to avoiding the difficulty of PCI DSS compliance. This means, when the credit card information is entered, the checkout page is hosted on PayPal, which means that no sensitive credit card information of the customer is transmitted from your site directly. Thus, it enables an increased sense of security for your customers and enables enhanced conversions.

The PayPal Advanced Word Press plugin in moldulebazaar.com functions by embedding the transaction feature –iframe in your checkout process. This offers you the advantage of an on-site integrated flawless checkout and you don’t have to worry about PCI compliance, because PayPal takes care of that with the hosted pages behind the iframe. Also, you need not have to purchase an SSL certificate to install this advanced plugin.

Features of PayPal Advanced plugin:

  • Customers stay on site for the entire checkout process.
  • Security of payment transaction will be handled by PayPal and no SSL is required for it.
  • PayPal levies only nominal charges for this service and payments can be accepted within the ecommerce site and requires no redirection.
  • Accept all Credit Card payments and does processing through PayPal Advanced payment gateway integration.
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