6 things you must know about app store optimization

Posted by Sara Williams
1
May 27, 2016
197 Views
Though you have put in your time and effort in building an awesome app but if it remains invisible, then it is no use. To make your app visible in the app store, you have to optimize them. Below are discussed few tips which can help your app gain visibility, improve rankings and experience more downloads.


1-Choose comprehensive keywords


Whether you have an existing app or a new app, a comprehensive and better keyword must be your first choice. Do a thorough research on the market and evaluate the terms you are trying to target. It’s good to select user-friendly and less difficult keywords. It’s important to target keywords which are relevant for your application.


2-Utilizing your app title


Use your keywords in your title as it helps in ranking the app higher. Try not to make your app title too confusing or too long. Keep it simple, clear and informative. Your title is the first thing to which users pay attention. Optimize your title for your targeted users.


3-App rating


Rating is an important factor as it directly impacts the ranking for the keywords you are targeting. It impacts the conversion rate and increases the chances of a user download your app. Monitor the rating of your apps and do search for the factors which are leading to your decreased ratings.


4-App reviews


App reviews are the most important part of app store optimization. Almost every user reads the reviews before downloading the application so pay attention to this factor. Scan through the reviews of the users and know the reason behind good and bad reviews. Try to gain positive reviews for your app.


5-Updation of app


Remember if you are not constantly updating your app then you will lose users interest. It’s much-overlooked factor as updates show that you are dedicated towards your app. Try to frequently update the app.


6- Add description and screenshots to your app


Describing the purpose of your app can help your user know what your app is all about. Same is with screenshots. Screenshots give more brief detailing of the mobile app.


These simple tips can bring more successful results for your app. The SEO for apps can lead the positive outcomes and help you fulfill your objective. If you want to get your app optimized, you can get in touch with Asodoneright. They are among the most reliable app store optimization service provider which offers high-quality services at a lesser expense.


Source:-http://www.articlesbase.com/seo-articles/6-things-you-must-know-about-app-store-optimization-7448059.html

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