Facebook Marketing: Tips for Success
Nowadays, there are tons of social networking websites available in the internet. Here, you will be able to keep in touch with your friends, find long lost relatives, and even make new friends. However, social networking isn't just what you can get from Facebook.Because of its popularity, a lot of people are now taking advantage of Facebook as a website that they can use to market their business or their products and services.
There are quite a lot of social networking websites that you can join today. However, if you really want to join one of the best sites for marketing your products or services or really generate targeted traffic for your website, then Facebook is your best possible choice.
Facebook is considered by a lot of people as the best place to go to when it comes to marketing and networking. With over 62 million active subscribers, you will see that it will definitely have the potential in increasing your sales.
The great thing about Facebook is that it will be able to provide you with tools that can be used to effectively market your products and services. However, you need to know how to effectively use the tools in order for you to really fully take advantage of the website.
So, here are some tips that can help you use Facebook to market your products and services for free.
The first tip is that you need to make a great profile. With a great profile, you will be able to attract more people to view it. More viewers will mean more people will be able to know about the products or service you are offering. Try to use Facebook as part of your branding and try to include a photo of you. Also, include your contact information, your website address, work experience, personal interest and your education. Always remember that a complete profile is the best way to go in Facebook.
When you are already a member of Facebook, try adding friends. You have to remember that Facebook is a social networking website where you will need to make friends and build relationships. The more relationships you build in Facebook, the more effective your marketing efforts will be. The great thing about Facebook is that you will be able to see friends of your friends. By building an extensive network of friends, you will be able to boost your marketing efforts in no time.
2. Facebook Groups
Groups are probably the easiest way to build a community around your brand or company on Facebook. When starting a group, you create a central place for customers, partners, and friends to participate in conversations around your product or service. Facebook groups include boards for posting discussion topics, photos, videos, and links. You can also send news and updates to your group members as often as you like - messages arrive right to their personal Facebook Inbox.
In Facebook, there are different kinds of groups that you can join. You can try joining groups that have the similar interest such as yours. Or, you can try joining groups for coaches, wealth building and marketing experts. By joining or creating your own group in Facebook, you will be able to make hundreds of contacts that can help you in letting your business grow.
You may also want to syndicate your blog using RSS. In Facebook, it is possible for you to place your blog in your profile through RSS. With this feature, you will be able to let people read your blogs and boost your marketing efforts. With increased number of readers, you will get more leads which also mean more business.
These are just some of the things that you can do in Facebook to effectively market your website or your business. Through these tips, you will see that you will be able to increase traffic and get more businesses.
One of the cool benefits of Facebook Groups is their viral marketing aspect. Once members have joined your group, they can invite their friends to join the group via a built-in Invite feature. If your members are excited about your group, it can grow really quickly. Additionally, your group name will usually appear on your members personal profile pages until they leave the group. Many people view groups as ?Bumper Stickers? for their profile page in this regard.
Some things to consider... if your group becomes popular, it can become a target for spammers. Be prepared to spend time deleting spam wall posts and reporting users that spam your group to Facebook. You?re also not able to extend a groups functionality with Facebook applications. In order to do this, you?ll need to get a Facebook Page.
Get more Facebook tips at http://www.myfacebookmarketing.com
DA
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Comments (10)
David A Riley6
DA
Hi vigifrench,
I believe it depends on what your plans are for its use. Groups are more for non business related gatherings, where as a fanpage is much better at business related branding .
and Al, I agree that fanpages are the way to go as far as business goes, and groups do have their limitations... but still a viable resource for a charitable organization or a monthly community gathering of some type...
there are many more articles posted at the site referenced in the article, that
Al Hamilton6
Online Marketing
Very good info--though a bit outdated---fanpages are the way to go now---groups don't offer the same marketing options they used to, and often get deleted when clearing your message box
Viqi French5
Online Marketing Strategist
Thanks for sharing such a great write-up. I'm still trying to figure out whether it's a Facebook Group vs. a Page that would make the most sense for me. I'd love to hear your thoughts comparing the plusses vs. minus of one over the other.
Dewi Widjaja6
bussiness owner of Danira Hijab
wow thank for the tips..facebooker can be huge prospect
Vijaya Lakshmi8
Writer, Health Consultant
Wow very detailed one about making facebook a tool for our business. I have less knowledge about this group section you gave me a good idea. I will follow it.
David Morley4
Facebook is certainly the best place for social interaction
Rodney Lee Smith7
Internet Marketing Consultant
Great article, I know about the benefits of facebook marketing but have not taken the time to utilize it.
Elizabeth Ratnik7
entrepreneur
The most effective form of social marketing is to post comments on people's wall posts and status updates within your niche that really add value. This is a very effective strategy when posting comments on status updates posted by the movers and shakers in your industry (that would be their fanpages because obviously, they have well over 5000 fans and they don't have the time to personally connect with all their fans on a one on one basis.
Salim Benhouhou10
IT Support
very useful informations thank you riley
JOSEPH CHACKERY13
Officer
Very informative, you can definitely get a lot of traffic using FB.