Have you heard about the "Ever" project?

Have you heard about the "Ever" project yet?  This ground-floor web 2.0 site was developed by the same people who created Squidoo.   Although, not part of Squidoo, I'm going out on a limb thinking the search engines will be crawling this website with the same zeal as Squidoo.  Basically, you will be asked to pick a superlative (adjectives like - funniest, best, worst, weirdest, smallest, greatest) and a keyword to go with your adjective (site, girlfriend, city, book - you get the idea). 
  Here's the link:  The Ever Project
I took http://www.friendliest.network.ever.com.  The system will create a page for you with just a few informational questions.  Word of warning, though, after creating your "Ever" page, you'll want to make sure you optimize your page AND read the FAQ.  If you don't do anything with your "Ever" project page,  it gets taken away from you and the words given to  someone who will expand the theme.  It took me a little under (3) hours to optimize my page.  Personally, I like this aspect as it prevents someone from hording words.   Oh, I forgot to tell you the most important part:  IT'S FREE.