Understanding Colour Psychology and How It Impacts Visual Art
by King’s Framing and Art Gallery King’s Framing and Art GalleryColour is a powerful element that is exceptionally
effective in expressing ideas and emotions. A timeless communicative tool with
strong influencing capacity, colours set the moods and effectively project a
person's personality. Excitement or despair, happiness or sorrow, colours capture
the core of human emotions, convey the artist's messages, and transmit their
feelings.
Each colour uniquely affects our psychological state
and evokes specific emotions desired by the artist. As nature is the ultimate
inspiration, we can successfully associate emotions and feelings with colours
that surround us and thus cherish ideal perceptual experiences.
What is Colour Psychology?
The study of behavioural influences of colours is
known as colour psychology. Visual perception of different hues can derive individual
human responses and symbolize feelings. These responses are personal
experiences and can influence us in unique ways.
Our experience of colour directly impacts our
psychological state, and thus the same can mediate our interaction with visual
elements.
How Does Colour Psychology Impacts
Art?
As a determinant of behavioural responses, colour makes
it a significant element in visual arts. Art is more than just a fine creation
of aesthetic elements; it evokes emotions and influences moods through
perception.
For an artist, understanding the principles of colour
as gesture methods is imperative and vastly influences the response and
admiration for the artworks. Evoking positive moods through bright colours and
expressing converse emotions through numb hues can make an artist and the artwork connect
best with the viewer.
Colour Variations in Art and How It
Influences Emotions
Applying colour psychology to art influences the audience's
state of mind and sparks desired responses. Here is how each colour affects our
moods and sets an emotional tone garnered by feelings -
- Green - The colour depicts
serenity and life. It evokes instant tranquillity and is calming.
- Red - An aggressive colour
synonymous with love, passion, energy and confidence.
- Blue - A cold hue projects a calm
yet aloof personality. Blue symbolizes loyalty and loneliness.
- Yellow-The colour represents
optimism, fun, excitement and summer. It is associated with warmth.
- Black - This colour is a
statement of dominance and authority. Black is elegant and mysterious.
- Orange - The vibrant hue
expresses vitality,commands attention and evokes enthusiasm.
- White - A timeless expression
of peace, purity and youth, white colour depicts absolute optimism.
- Pink - A feminine, innocent and romantic hue, pink is girly, contemporary yet timelessly cute. Pink was initially created for men in prison.
- Purple - The colour of opulence,
purple represents luxury, imagination, vibrancy and wealth.
As an artist, you can dominate the emotional responses
from the visual perception of your artworks by implementing the principles of
colour psychology.
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Created on Dec 9th 2021 04:07. Viewed 243 times.