Articles

The Yes and No car Signage Branding!

by Abhinav G. Movie Enthusiast

An investment in an automobile can bring you loads of benefits! Apart from giving you a chance to ride beyond miles, these can be the best advertising medium you could use. No matter if you just keep your car parked on the street, or use it to deliver your products, the reach and impression you get from branding through a car is great. But even with an effective medium of advertising, things can often go wrong. And the sole reason behind it could be a lack of awareness.

The important dos and critical don’ts of car signage branding!

For making the most of your car signage advertising, always ensure to get it done by the best company. Like, car signwriting by Signsqueanbeyan are wonderfully designed on your automobile making them impressive and attractive. Your customers are sure to get captivated by the design and prints and naturally your benefit. But before you sign up, read the list of Dos and Don’ts of advertising through car signages.

  • Don’t overdo it — We know you’d love to try all those alluring graphics and represent your brand through it. But never overdo it. Always keep the signage simple, decent and the message clear and concise.

  • Do add what’s necessary — Always add in the important message to your customers through the signage. Your consumers would be impressed by your one-liner tagline and even would want your contact number and email address. Do add such crucial details for providing better and faster reach for your potential customers.

  • Don’t glorify it much — Using too flowery fonts to portray your brand name and important information is a big No in-car signage advertising. Since the vehicle mostly stops for a few minutes and most people just grab a name or two during this time, ensure your fonts are simple enough to be readable within that time.

  • Do keep it large — A car signage should always be bold and big. It should be easily readable from a distance as well. Too tiny fonts can take lots of effort from your readers and they shall lose interest. And because of this mostly your message may never reach your consumers.

  • Don’t use poor quality photos — A customer connects further only if they are captivated by the alluring pictures you portray. And naturally poor quality pictures won’t get you the desired results.

  • Do utilise all the dimensions of the car — You obviously know that your car has more than two sides. Then why do you ignore all the other sides of a car? Be sure to use them all when you are advertising through it. 

  • Don’t be monotonous— A print and graphic that’s seen on every other car can be too monotonous. Do you think that can attract your consumers? Be unique and creative in your idea and design to create a statement that becomes your USP.

  • Do send the right message to your viewers — When it’s car signage branding, don’t confuse or misguide your viewers. Send across the right message in a precise manner to make the best impact.

Car signage is the most recommended medium to reach a vast viewership within a very short time. If everything goes well, you’d soon be swamped with customers because of branding done right!


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About Abhinav G. Advanced   Movie Enthusiast

85 connections, 3 recommendations, 215 honor points.
Joined APSense since, March 4th, 2013, From Noida, India.

Created on Aug 14th 2020 08:25. Viewed 264 times.

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