Sanity: The Best Headless Ecommerce Solution

by Dipti Kumari Digital Marketing

The JAMstack revolution is taking over the digital industry and headless eCommerce solution is the new buzz in the e-commerce industry. It is growing at a really fast pace right now and numerous new and highly advanced headless CMS providers have also entered the market.

What Is Headless eCommerce?

You must have heard about headless commerce and you might have come across various technical explanations. In simple terms, headless commerce is a shift from a commerce-led solution to a content-led solution in eCommerce.

Headless eCommerce refers to separating (or decoupling) the front end of your online store. This means that the beautifully laid-out interface that your store’s customers interact with will be a completely separate entity from the back end of your website. Behind the scenes, the core functions that facilitate sales will still take place, but the front end is where digital users will experience the best of e-commerce to date.

In short, with a headless store, both the front and backend of a website will work as two separate sides that function independently from one another, but they do communicate via APIs (Application Programmer Interfaces). These all are the explored benefits of JAMstack and this is going to shape this industry into many new solutions in the coming decade.

What is Sanity?

In simple terms, a headless CMS is a content-first CMS where the content repository (body) is decoupled/separated from the presentation layer (head). It’s a back-end-only content management system that makes content accessible to external clients for display through APIs.

“Build with structured content” is the byword of Sanity. However, the platform makes no assumptions about how your content is structured, created, validated, and presented. This offers you the flexibility to deliver structured content into any digital device or application via Sanity’s real-time, cloud-hosted APIs and customizable open-source editing environment.

Why Sanity is the best CMS for Ecommerce?

There are multiple reasons why Sanity is the best headless CMS for Ecommerce but here are a few important ones that will help your business majorly:

1) Easy integration with third-party eCommerce platforms via APIs, GraphQL, and more

2) Exceptional APIs

3) Hands-on assistance from the Sanity team.

4) Scalable and secure

5) Cross-channel shopping experiences can be managed from one interface

6) Easily launch multiple sets to create a global presence

7) Open-source CMS solution for maximum flexibility

Conclusion

If you are a business owner who is looking to shift to headless eCommerce then Sanity would be quite useful Headless CMS for your business to make the transition even smoother for your team.