What is JAMstack and its benefits over traditional eCommerce?

Many people in the eCommerce industry these days ask "What is JAMstack?" JAMStack stands for Javascript, APIs, and Markup. This modern framework for web development is the most advanced and suitable technology stack because of no dependency on any database and it totally relies on third-party APIs.

JAMstack is highly used in developing headless commerce websites due to many profitable reasons for a brand. Building a JAMstack will not only let merchants create unique, content-driven, fast shopping experiences, but can also result in higher conversion rates and reach a wider spectrum of shoppers through high-performance static sites that are distributed globally through a CDN.

Basically, headless commerce is an application of JAMstack framework to build customer-friendly eCommerce websites. These websites don't have any front-end developer layer. Instead, they use APIs for that. In a headless commerce platform, the front-end or 'the head' is kept disconnected from the backend. It's called 'decoupled' with the backend. 

1) Responsive eCommerce Store: Your single backend of an eCommerce website can be coupled with any third-party front-end API. This enables a frictionless connection between the backend and various front ends. 

2) Enhanced Customer Experience: Since the backend is not coupled with the front-end. It gives that extra flexibility to the design team for designing a better user experience. 

3) Easy Integrations: Since the whole headless commerce is based on an API framework, it is very convenient for the developers to integrate other APIs for developing better features on the platform. 

So, if you are planning to build your eCommerce website then you should consider JAMstack for development and get in touch with Jamsfy as they are experts in this framework and have worked with multiple brands. 

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