Reasons Why Your SEO Rankings Are Going Down
by SEO Long Island We can perform on any website.While giving your
everything in SEO, you see that your rankings have started dropping suddenly!
It is exhilarating to see a sudden rise in search results, but seeing it drop
can be unnerving. You have worked hard for several months, hoping to draw
traffic to your Long Island business website, but your hopes have been crushed
with the results. You may start to wonder whether you have gone backward, right
where you started. There is no need to panic, though — you have many options
for resolving the problem and reviving your rankings.
Find out what's
causing this fall.
Track your rankings
daily before you begin working on how to improve your SEO performance. Google Search Console
is a good place to start to determine the traffic volume on your site and how
well your pages rank. It also allows you to examine your site visibility, site
errors, crawling rate, and other information that may assist you in making the
right decision or changing your SEO strategy. Alternatively, you can engage an
experienced Long Island SEO expert to identify and resolve the issues.
●
Website Tracking Code: Sometimes, a dip in your site traffic is caused by
erroneous data in your site tracking code. Changes to your website's code or
any analytical plugins can cause a problem with the tracking code.
●
Google Penalty: A website is rarely penalized by Google, so you should
not be concerned as long as you have not done anything dodgy or unethical —
such as purchasing links. However, there are many more reasons why your website
could be penalized. Using Google Search Console, find the problems and rectify
them.
●
Website Redesign/Migration: If you are redesigning your website or migrating
it to another platform and see a sudden drop in traffic, it could mean that
there are broken links and that the site is not fully optimized.
●
Content Quality: One of the causes for the drop in rankings can also be
attributed to the content quality. If Google Panda detects poor quality content
on your website, it can be pretty strict.
If you want to improve
your website's SEO ranking, there are several more factors to consider. If you
don't want to risk losing traffic to your website, it's a good idea to hire an SEO firm in
New York City to audit and optimize
it for search.
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Created on Jan 27th 2022 07:20. Viewed 161 times.