Project Management Practices To Boost Content Marketing
by Jay D. Project Management SoftwareContent marketing really works! And there are multiple statistics to prove this. However, despite the obvious efficiency of this marketing method only 33% of marketers say that they are using it well and a mere 9% state very well.
Applying project management principles to your content marketing can help your business to get into that 9%. Project management can provide the clarity, organization, and structure that you need to ensure your strategy succeeds as a whole.
By definition, project management isn’t supposed to be a long-term measure. Therefore its rules and tools are designed for ‘by project’ use only. This means that you will need to apply them to different parts of your content marketing strategy, such as individual campaigns.
Analyze the situation based upon your business’ needs
and goals so that you can determine how exactly to apply the available project
management solutions to maximum effect
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Created on Jan 5th 2019 00:49. Viewed 378 times.