Learn to Use QR Codes to Advertise Your Business | The Guide!

by Satefa f. Ncious - Get Everything You Need to Know

Have you heard of the QR code? It looks like a bag that closes with a drawstring. Just like barcodes, it is also possible to scan these codes. Also, Quick Response codes are more powerful and can hold more information than traditional barcodes. These codes were originally started in the robotics industry and carried over to the automotive industry.

The original barcode stores information in a single direction, while QR codes store data vertically and horizontally. Nowadays, smartphones generally need to read these code symbols. Currently, less than 40% of people have a smartphone, and not everyone who has a smartphone has a QR code reader app on their phone, although they can be downloaded for free.

Generate a QR Code

Although it seems very complicated, it is very easy to create your own QR code. Do you have a website or social media account? If you answered yes, these codes can be very useful for you or your business.

Search Online

Go to your favorite search engine and enter qrcode generator. You will see several links, click on one of these links. Now keep in mind that creating these codes is free, so you don't have to pay anything to create them.

Import a URL Extension

The QR code generator will ask you to import the URL extension. The URL extension can be the full web address on your home page or the web address of any page on your website. Go to the page where you want to generate the QR code and select the full text in the browser window, click the Copy button and drop it into the field where you are prompted to create a quick response code.

Save the Code

Click the Create Code button and now you have your own code. Save the QR code to documents on your computer or desktop for future use and ease of use. Note: Every time you enter the same URL, it always generates the same code. Basically, only one QR code is generated in each direction.

Advertise Your Business

You can print these codes on almost any marketing material. The code can be small or large, but be careful when zooming in or out too much due to pixel issues. QR codes are a non-threatening, pressure-free way to get your point across. Like billboards, these code signs are a way to engage your audience without forcing your message on your audience. Your audience can scan your code at their leisure.