Instagram Contests Designing And Winning

by Ayaz Ahmad Online Business Analyst

Getting a social media contest is a perfect way to draw more fans from Instagram, improve your user engagement and get your brand to keep rising. But the smart marketer is going to be careful so the contest doesn't pull in the wrong audiences and/or utterly collapse. Obviously, the goal is to build up numbers of followers. Esteem building for the company is also a natural consequence of a successful rivalry. Yet there are falls in there. Here's what marketers can bear in mind:

Continue with the end in mind and be sure to familiarize yourself with the rules of Instagram contest. They are relatively basic and straightforward: All competitions must clearly state and show criteria for eligibility, all rules, and the terms in which prizes are awarded.

All competitions must have a disclaimer that Instagram is not in any way related to the contest and has no input whatsoever about how it is run and who wins awards and prizes.

Ignoring such basic criteria means that even Instagram's most genius marketing contest will be lost, and all the hard work that went into it will be wasted.

Branded hashtags

A common hashtag with a brand allows advertisers to keep track of entries and chats. Generic hashtags, such as '#contest,' can also be used in separate sidebars to pick up those who are just browsing the web via SEO for some sort of contest as well.

Make it a visual experience

Prospective contestants won't be fooled by fine print reams detailing all the rules and regulations and beautiful prizes. Make the contest as visually appealing as possible with bright vibrant graphics, flashing headlines, eye-popping images and especially brief seductive videos. It is where saving budget money on ads costs the most.

Here's a huge mistake many advertisers make with their contest plans on Instagram — giving away prizes and awards that have little to do with their products and/or services. Only because they think that more entries would get them. Certainly, giving away generic gift cards would most likely bring in a spate of entries, but their content and relevance to the target consumer base would be highly misleading. Who needs a bunch of freebie hunters who clutter a contest, who are not involved in promoting the brand at the very least?

So, stay away from banal commonplace prizes that are un-attachable to the company. Alternatively, work diligently to win prizes specifically tied to the brand, company, or service.

Make Entering the Contest Easy

Even if the first prize is the Taj Mahal, if entering the contest is difficult and complicated, the chances of a big entry pool of contest entries are low. A cardinal marketing rule is to always have a clear, specific CTA that the customer responds to — but that rule is meant to be broken in the world of contests. For the most successful and inclusive number of entries nothing more than a single, easy click should be needed to enter an Instagram contest.

Buy Real Instagram Engagements

The last step in which you need to be very wise let me tell you why. Today there are a number of websites available on the internet providing social media boosting services at very cheap prices and almost 95% of them providing social media boosting services via bots means not real. There are some websites you can find which are real providing the real social media boosting services but these websites are a bit more expensive than others such as I have found RealFollowers.Guru they are providing both cheap bots boosting services and bit expensive real boosting services. So, you can hire them to buy real Instagram engagements for your Instagram contest.