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Importance of a Good Packaging Design from Papers Gallery

by Rohan M. Papers Gallery

10 Features of Good Packaging from Papers Gallery (A COMPLETE PRODUCT PACKAGING SOLUTION)


1. Retail Requirements


Before starting the design process, it’s important to determine the requirements of retailers. A good place to start is by reviewing shopping data, taking note of what packaging works best for storage and store shelves, in addition to what types of packaging sell the most. #packaging #retailpackaging #retail 


2. Convenient

Good packaging should be convenient. we Papers Gallery always ensure the Package should be made in a way that the product could be conveniently taken from one place to another and can be handled easily by middlemen or consumers.


3. Originality and creativity

One way of imparting an air of exclusivity and great quality on a product is to ensure that its packaging is awesome. The use of high-quality, ingenious packaging tells discerning customers that a considerable amount of time, thought, and effort went into creating and realizing it; that the enclosed product is of great quality is more or less assured. #original #originalpainting 


4. The power of the end–promise on the packaging

We Papers Gallery also noticed the benefit of illustrating the end-promise on the packaging. 


5. It Must Make the Brand and Purpose Clear

Even the most generic budget brands make their product and purpose clear, or else nobody will buy them because nobody will know what they are. While the budget brand may simply state “Tomato Sauce,” other brands must make that clear as a baseline for all other packaging design considerations. People will not buy a product if they do not know what it is and what it does.


6. Style

Renowned designer, Lindon Leader, said it best: simplify and clarify. Change the pace from the visual hodgepodge consumers see every day, like in grocery stores, shopping malls, and media ads. A good design doesn’t need to be loud to get noticed.#packagingdesign #styles 


7. Communicative

Good packaging should also be communicative.  it should give information to the customers about the brand utility and quality of the product, which can stimulate demand. Good packaging works as silent salesperson and an effective advertisement.


8. Add a call-to-action

However well-designed your Packaging is, if it doesn’t include a call-to-action, it won’t serve its true purpose. Never assume that your audience will buy your product or go to your event just because they’re moved by your beautiful packaging, It doesn’t work that way.


9. Go green

Nowadays lots of consumers are becoming increasingly environmentally-conscious and this tends to reflect in their purchasing decisions. The use of eco-friendly packaging for your product will therefore appeal to such consumers, effectively helping to boost sales volumes and brand appeal. #ecofriendlyproducts #ecofriendlypackaging 


10. The necessary recipe ingredients for a successful packaging design

Category or product type, Brand,  Variant, and Call-to-action.

#branding #brand #design #quality



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About Rohan M. Advanced     Papers Gallery

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Joined APSense since, August 24th, 2017, From Noida, India.

Created on Aug 13th 2021 09:27. Viewed 163 times.

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