Hubspot vs Freshsales CRM
by Akash Patel Techimply a technology recommendation platformWhether you are a startup or a big shot
fortune 500 company, the most important thing that drives the business is its
customers. New ventures are experimented and created to attract audience in
using them and thus gaining profit for the business. Without its potential
customers, no business would see its success in daylight. Too keep it simple,
it is often the customers that determine the success of a business or a
company. It is due to this reason that customers are the first preference for a
company and they are to be treated with lot of hospitality. Keeping a customer
happy paves new ways. While some years ago, getting customers to knock on your
doors was a task, today with advanced technology customers can reach out quite
easily. Not just that, you can even find your potential customers out there in
the market. One of the biggest change in technology that made this possible is
the CRM.
What is CRM ?
In
simple words, CRM stands for Customer Relationship Management. It is a strategy
used to maintain all the interactions of your company with the existing and
potential customers along with managing relationships with them. It helps to
improve the profit by improving customer service which would lead to enhanced
sales.
The
software helps in gathering and organizing all the information including the
behavior, interactions and analytics of each and every customer and prospective
clients thus enabling the access of a database that can be available to everyone
at anytime, anywhere. CRM is very useful for companies as it helps them to
identify their consumers and their needs, preferences and requirements. It
further enhances your business opportunities by providing a good customer
service.
Choosing
a good CRM that identifies along with your business and budget is quite
important. While there are many CRM’s in the market, Freshsales and Hubspot are
clearly the rulers of them. With advanced features and innovative tools, they
are one of the best out there? So which one would you choose. While the size of
your business and budget depends, here are some of the features too that you
can look into of these two CRM’s.
Hubspot
is a well-known name in the CRM market. It is one of the tools in the Hubspot
suit, which aims to facilitate he daily activities in sales and marketing. The
software which is based on Saas application has various features like contact
management, customer management and email marketing. It also allows the users
to effectively organize information regarding the same. You can easily sign up today to get free trial of Hubspot Crm and know more about
it.
Freshsales
aims at prioritizing the best opportunities the company would have in terms of
its customers and thus increasing sales with leads. It uses artificial
intelligence for more accuracy and efficiency and convert the profiles of
customers with high probability as potential client. It looks deeper into sales
and gives information like the prospective touch points, conversations, tasks
and transactions of customers.
Hubspot vs Freshsales
1. User friendliness
It
is essential as a CRM software that it is user friendly and easy to navigate
and use. Hubspot is one of the easiest CRM software’s out there that is quite
easy to install, navigate, learn and use. With beautiful and organized designs,
it’s quite easy to import and export your contacts and interactions as
required. Further you can even adjust the software according to your needs. You
can get
free trial of Hubsopt CRM and try them out for yourself.
Freshsales
on the other hand is a bigger software and opens a wide number of
opportunities. It has various number of tools under each section and while the
tools are easy to set you and use, you might have to see for the varied number
of option and its possibilities. It also helps in synching your customer
interactions and emails automatically which would be a great time saver.
2. Budget
When
you consider buying a CRM, you need to consider the budget too. For a small
company that has limited budget and less employees, Hubspot is the best option
as it is totally free. You can get free trial of Hubspot CRM any
time you want. It is a great investment too for the amazing features it has.
The software also has options to add on tools and features by paying them which
can be done as the business progresses into a larger venture. Freshsales on the
other hand target a larger business. While they do offer CRM for a smaller
business scale, the features are quite less compared to its other plans or even
other CRM’s. The initial plan starts for around 1000 per month while the larger
plans can go upto 6000. However, the enhanced features they provide does make
it feel every penny worth.
3. Customer Support
Customer
support is another thing to look into while getting CRM. You might not know
about the various features and would even want a training before you kick start
the whole thing. What makes Hubspot stand out of the crowd is that not only is
it easy to use but has a dedicated team of customer service, that are just one
click away. Further the customer support helps in training through online
sessions as well as in person helping you to be totally be equipped with the
software and be a master in it.
Freshsales
too has a customer service that is top notch. They are available 24/7 to assist
to and help you figure the various tools and services they offer. When you
choose Freshsales, you are automatically privileged for their online training
sessions and workshops. However, they do not have an in person training.
Now
that you know all about CRM and the best in the industry, you can go ahead and
try them out. Remember to look into your needs and expectations out of the CRM
before selecting one of the software and going for it. You could also try out
the free trial sessions before settling on a decision. All you need to do is to sign up today to get
free trial of Hubspot CRM and Freshsales.
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Created on Mar 16th 2020 01:38. Viewed 248 times.