How do I Pick the Right Exhibit House Partner?
by Triumfo Inc TriumfoFor any company
that regularly exhibits at trade shows, selecting the right display for trade show can be a
major factor in determining the success of your event marketing efforts. But
what exactly is an exhibit house and what do they do? Simply put, an exhibit
house is a specialized vendor that designs, builds, and often manages event
displays and custom trade show exhibits on behalf of exhibitors.
Exhibit houses
employ dedicated design teams, project managers, skilled fabricators, and
logistics experts to handle all aspects of the exhibit process from
conceptualization to dismantling. Some key services typically provided by
exhibit houses include graphic design, custom fabrication, rental exhibits,
shipping & logistics, on-site installation/dismantle, and event staffing.
They essentially act as your one-stop-shop for all exhibit needs, simplifying
event planning and freeing up your internal resources.
With hundreds of
exhibit houses globally and new ones constantly cropping up, choosing the right
partner can feel overwhelming. Here are some important factors to consider when
evaluating potential exhibit house vendors:
Experience & Portfolio:
Look for a house
with a proven track record of successful projects across industries and event
categories. Review case studies and client testimonials on their website.
Ask to view
visual portfolios of past designs to get a feel for their aesthetic style and
capabilities. Relevant experience working with companies in your specific
industry is beneficial.
Design & Fabrication Talent:
Beyond years in
business, consider the actual talent and credentials of their in-house design
team. Are they staffed by qualified graphic designers, engineers, and CAD
professionals capable of translating your vision into high-quality,
code-compliant fabrication drawings? Request samples of designer resumes and
fabrication drawings.
Budget & Pricing Transparency:
Get clear,
itemized quotes upfront outlining all estimated costs - design fees,
fabrication charges, graphics production, shipping, installation/dismantle labor,
etc. Beware of hidden fees.
Fixed-cost
packages provide better budget control vs time & materials billing.
Understand any additional charges for post-approval exhibition
booth design changes
too.
Project Management Process:
How will they
manage your project from start to finish? Request timelines, deliverables schedules,
and production deadlines in advance.
Look for project
managers dedicated to seeing jobs through on schedule and on-budget. Understand
change order approval procedures.
Logistics Expertise:
Consider
companies proven in complex global shipping logistics to execute flawless
just-in-time deliveries and installations worldwide. Opt for houses with owned
shipping trucks and crews to avoid delays from third parties.
Sustainability Practices:
Some exhibit
houses have sustainable policies around material sourcing and waste reduction,
and custom trade show exhibit
design recycling/reuse programs
beneficial to your CSR goals and the environment.
Technology Capabilities:
Does the house
offer competitive rental exhibit options incorporating LED 40x40
exhibit booth, touchscreen interfaces and other
engaging multimedia technologies to elevate your stand experience? What is
their planning process for programming and engineering technology
elements?
Industry Certifications:
Look for
I&D-certified designers and Estructures-certified fabricators following
approved construction safety codes for trade show booth design
structural engineering. This ensures regulatory
compliance and protects your company from liability risks.
Client Testimonials:
Read online
reviews and contact provided client references directly to receive unbiased feedback on areas like responsiveness, quality, value, and
post-project support.
Summary–
Leverage
industry and association vendor lists as a starting point to find exhibit
houses well-established in your vertical. Evaluate at least three options to
compare approaches, portfolios, and pricing.
Conduct on-site
visits if possible to view production spaces and chat with design/project teams
in person. With thorough vetting upfront, you'll ensure choosing the right trade
show booth rental Anaheim to maximize your
exhibit marketing successes for years to come.
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Created on May 8th 2024 07:32. Viewed 75 times.