Everything You Need to Know about Magento Data Entry Services

by Anupam Rajey seasoned marketer and sales expert

There are about 1000,000 e-commerce websites in the world.

Over 25% of those websites are Magento-based.

Ever wondered why?

Magento is a content management system for e-commerce sites and free open-source platform with rich features and modifications that are needed to build a full-fledged e-commerce store.

From the flexible shopping cart, payment gateways to an adaptable and customizable design of your store, Magento has become synonymous with e-commerce today.

Magento with its responsive design, third party plugins and a wide range of customizable extensions has become an absolute favorite amongst e-commerce store owners.

No matter how amazing its features may be, it isn’t as easy as it sounds.

Product data entry on Magento isn’t a plug n play experience and does require a certain level of expertise and that is where most business owners botch things up.

Uploading products, linking each of them with shopping cart and payment gateways, managing inventory etc can prove to be a herculean task for you as an e-commerce store owner because you already have a lot on your plate.

I know you’re probably thinking “I can always hire resources!”

Sure, you can only if budget is not a constraint. Hiring the right resource is not only challenging but expensive too if you add up the cost of salary, employee benefits, allowances, office infrastructure etc the amount is significant. Not to mention, the time spent on training and supervising the employee.

In such a scenario outsourcing product data entry is your best bet.

Let us first understand what does Magento data entry services entail:-

• Uploading products to the website

• Creating and managing product category

• Managing different product attributes

• Updating all basic details related to the product like description, SKU, Title, images, specifications, dimension etc.

• Uploading images with necessary editing and enhancements so as to give it a professional look.

• Writing attractive and accurate titles and descriptions so as to entice the readers along with meta tags.

• Managing product inventory and shipment schedules.

Benefits of Outsourcing Magento Product Data Entry Services

1. Save Time and Money - One of the major benefits of outsourcing Magento data entry services is saving time as well as money. Hiring a resource in-house is a time-intensive process and expensive too as it would involve cost of salary, cost of training, infrastructure etc. On the other hand you can simply outsource it to a reliable service provider for a fixed price and be assured of experts working on your task. This would give you a lot of time to focus on other more important tasks like marketing & sales etc.

2. Professional expertise – Outsourcing companies have professionals working on the task. These individuals have hands-on experience of working on the platform and are thoroughly aware of how things work. They can perform complex tasks like multiple product upload and other details like images, description etc quickly and efficiently.

3. Access to Software, apps – Service Providers cater to a large client base and therefore they have access to necessary tools and software that enable them to get the job done with ease and efficiency. Business can take advantage of these to get the job done professionally.

4. SEO Friendly Listing -

Outsourcing service providers are well aware of the importance of SEO for e-commerce portals and therefore have experts in their team who are capable of writing attractive SEO-friendly titles and descriptions and other optimization techniques to boost search rankings.

5. End-to-end Support – All outsourcing companies provide complete end-to-end support for timely resolution of queries and complaints.

Now that you know the tasks that come under Magento data entry services and the benefits of outsourcing such tasks we now come to the last and the important section i.e selecting the right service provider.

Below are some of the things to consider while choosing your outsourcing partner:-

• Be clear with your expectation – There is no scarcity of service providers in the market but one of the first things to note while choosing the right one is this – What are the tasks that you want to outsource? Is it complete Magento data entry tasks or just certain ones like image editing, writing product titles and descriptions? This will help you communicate your requirement better to the outsourcing company.

• Research – As has already been stated, there is no dearth of companies offering Magento data entry services but it is important for you to choose wisely. Do thorough research and gather all the information that you can. Consider their experience in the market, their employee strength, past projects completed etc. This will help you shortlist few names to begin with.

• Contact them – Once you have a few names shortlisted, go ahead and drop a message or contact them with your requirement. Speak to their people. This will further give you some ideas about their customer service, promptness etc. Talk to their representatives, ask questions about their services, their way of work, process, policies, payment etc. Make notes.

• Quality Vs Cost – By now you’re probably in a position to judge how good a company is on the basis of all the information that you have collected. Compare the features, services offered with the price charged. Do they offer value for money they are charging? Where are they based? Are there any special offerings like dedicated case manager, 24/7 support, or a free trial?

• Client Ratings/Portfolio etc – While selecting a service provider, it is important to make sure that the outsourcing company has handled similar projects/tasks to yours in the past. A good portfolio of projects and an excellent track record testifies the fact that company is reliable, has the required skill/expertise and has been serving the market for a long time.

Choosing the right partner is no rocket science. Your good old friend ‘internet’ has all the information that you might need. However before you jump into the bandwagon it is important to do your homework. Understand your requirements and then set your expectations from your outsourcing partner.