Complete Guide To Start A Successful Handyman Business in 2024

Starting a handyman business can be a profitable idea. There will always be a need for repairs around the house, offices, and buildings. In such scenarios, people want quick services from professionals. So, starting your on-demand handyman business will ensure you never fall short of customers.

If you already run a handyman business, but it’s offline, then consider partnering with a handyman app development company to build an engaging online platform for your business.

For your handyman business startup, there must be the following questions hovering in your mind:

1. How to Start your Own handyman Business?
2. What is the Future of the Handyman Business?
3. Is Starting Handyman Business A Good Idea?
4. What Type of Business is Perfect for a Handyman?
5. Can I Make a Living Out of the Handyman Business?

We are going to answer all the questions in this blog. We’ll guide you through the steps you need to consider to start your successful handyman business. From developing your skills and creating a business plan to obtaining licenses and permits, setting up a legal entity, and marketing your business, we will talk about everything for you to get started.

Is Starting Handyman Business A Good Idea?

If you’re considering starting a handyman business, you may be wondering if it’s a profitable idea or not. To help you make an informed decision, here are some statistics and facts that demonstrate the potential of starting an on-demand handyman services business.

• The on-demand home services industry in the United States is projected to reach a market size of $1574.86 billion by 2024, with an annual growth rate of 52% starting from 2022.

• One of the top handyman apps, TaskRabbit, makes an annual revenue of $50-$75 million.
• North America led the overall market and accounted for a revenue share of 35.0% in 2021.
• Asia Pacific is expected to develop substantially by the projection period and witness a CAGR of 19.2%. India, China, and South Korea are a few essential countries contributing to the increase in market demand.

The studies above prove that the handyman services business can bring great benefits. Further, taking this business online will bring in more customers and enhance brand growth.

→ If you already own a handyman business and are planning to take it online, then you must check out our guide on How to Build a Handyman App?

This comprehensive guide is packed with all the tips, tricks, and insights you need to create a successful app that will help you reach more customers, increase your revenue, and take your business to new heights.

Step-by-step Process to Start a Successful Handyman Business

As you have planned to take your handyman services online as a startup or small business, you may be wondering what steps you need to take. Proper planning and budgeting are essential, but following the process step by step can help you create the exact handyman business model you want.

The following are the necessary steps to guide you on how to start a handyman business. 

1. Create your Business Plan

The first step towards starting a handyman business is creating a solid business plan considering all the advantages and disadvantages it will bring. To create a successful business plan, several things need to be considered, including defining the target audience, identifying the services, setting the services price, and so on.

Let’s discuss this one by one. 

a. Determine the Business Goals and Objectives

Clearly defining your business goals and objectives can help you set them to start a handyman business. They must be SMART goals, which are specific, measurable, achievable, relevant, and time-bound. For instance, your objectives can be to increase the number of valuable customers you have during the first year, hit a particular income goal, or broaden the range of the services you provide to your clients. 

Making decisions based on these objectives will help you stay focused on the expansion and success of your handyman business startup. Moreover, defining business goals and objectives will also provide a clear picture of how you would design the handyman app and all the necessary features that it would need. 

b. Market and Competitor Research

Before deciding the handyman business model, it is a vital step to do thorough market and competitor research. The market research will help understand the demand for the services, what is trending, and how the audience is taking advantage of the handyman apps to get their work done.

On the other hand, studying the competitors will give a clear picture of how online handyman services actually work. It will also help you discover the gaps that these already existing handyman apps have not been able to cover. Further, deep competitor research will also help you to discover the target market in-depth.

c. Define the Target Audience

Once you are done with competitor research, you must decide who your target market for your handyman business startup. For example, homeowners, businesses, property management firms, or a combination of these may fall under this category. Knowing your target market in-depth will enable you to develop a marketing strategy and pricing plan that is suited to their particular requirements and preferences.

It’s critical to study and comprehend your target market’s problems. For instance, property management businesses may be seeking a handyman who can handle a variety of maintenance jobs for numerous properties. On the other hand, homeowners may seek a dependable and reasonably priced handyman who can rapidly address household difficulties.

d. Identify the Handyman Services 

After you know your target market and the kind of services they look for, you need to pick the specific services you will provide through your platform. When deciding what services you will offer, it’s crucial to concentrate on your technical expertise and strengths. It could include carpentry, painting, plumbing, and other trades. By providing several services, you can ensure that you are a one-stop solution for all home or business repair needs by offering various services.

It’s also vital to think about providing highly sought-after specialized services. For instance, if your target market is full of older houses, you should focus on historic home repair. As a result, you may stand out from other handyman enterprises and draw in a specific market by providing specialized services.

→ Uncertain about the services to choose for your handyman business startup? Gain clarity by exploring top ready-to-use handyman clones, providing valuable reference points to consider as you launch your startup journey.

e. Set the Pricing Strategy

Your pricing strategy will significantly influence your handyman business’s performance. First, you must make sure that your pricing is reasonable and still enable you to turn a profit. Then, you can look at the pricing of competing handyman services in the market, considering your overhead expenses and considering the value you provide to your clients.

Further, it is also crucial to keep in mind that charging too little or too much can influence customers’ perceptions of the value of your offerings. The latter can cause them to search for less expensive options. The secret is striking the ideal equilibrium.