Compact SUVs in India
by Kanishk Naithani Automobile BloggerThe trend of compact SUVs was started by Renault by
launching their Duster. But this segment actually gained a lot of boost after
Ford launched their Ecosport Compact SUVs. Many potential car buyers were
fascinated by the addition of this new segment. Many journalists and customers
were pleased with the peace of mind these cars provided and were fairly happy
with these two cars performance.
But what is actually a compact SUV? The Indian Government
decided to increase the tax of the vehicles which measured more than 4 metres
in length. Hence many automobile firms decided to create such cars which
measured 4 metres in length. Although the Duster’s length is more than 4
metres, The Ford Ecosport manged to strike a perfect balance by managing a
length under 4 metres and not looking weird in any way.
The main reason people started accepting compact SUVs
because they provided good ground clearance without compromising in the driving
dynamics of the vehicle. These cars are also priced fairly cheap because of the
tax exemptions by being in the sub 4 metre category.
Soon Maruti, Tata and Hyundai joined the Compact SUV segment
by launching their vehicles and hence enjoying the perks of being such a demanding
segment. All the vehicles tried to provide something different from the rest of
them but the primary purpose was the same. A decent vehicle with good amount of
features, good to drive, could tackle bad roads, and also weren’t too
expensive.
Currently Maruti Suzuki Vitara Brezza is the compact SUV
segment leader. This is because in India Maruti enjoys a large amount of
customer loyalty. Most of the people who are buying their first vehicle tend to
go for a Maruti product. Hyundai earned a lot with their compact SUV, Creta.
The newest entrant in this segment was Tata with the launch
of their critically acclaimed product, Nexon. So seeing this trend of the
Compact SUVs, we can definitely sure that this segment is meant to last in the
market for quite a long time.
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Created on Apr 26th 2018 12:00. Viewed 577 times.