Build App Like Urban Clap: Models, Features and Cost in 2023

Quick Summary: An app like UrbanClap lets users take advantage of the services at their convenience. It also allows the service providers to widen their reach and connect with customers easily. For startups, creating an app like UrbanClap can bring various benefits to the business. Discover how to build the app step-by-step with this blog.

Beauty and home services apps have become a necessity in everyone’s lives. Whether it’s about booking appointments with beauty and saloons or calling a professional for home services, these online applications are the need of the hour. 

UrbanClap, now known as Urban Company, have made it possible for the target audience to get their necessary home tasks done without moving out. It has become one of the most used apps, from getting the house clean to scheduling salon appointments and calling beauty professionals home. 

With over 5 countries and 63 cities, it has over 10 Million+ happy and satisfied clients. Further, it also has 45,000+ trained professionals that provide their services online through the app and website, quickly reaching their target audience.

Do you also want to build an app like UrbanClap? This blog will help you discover everything necessary to create the app.

Before we begin, let’s look at the UrbanClap/Urban Company business model.

The Business Model of UrbanClap 

The company was founded in 2014 by Abhiraj Bhal, Varun Khaitan, and Raghav Chandra. Now known as Urban Company, this on-demand home services marketplace helps users connect with service providers in over 100 categories, including cleaning, plumbing, carpentry, electrical work, beauty, fitness, and education.

Commission-based model:

In the commission model, the company charges a percentage of the total service fee from all its registered service providers. For instance, it charges a commission of 15% for cleaning services and 20% for electrical work. 

Lead generation model:

Under the lead generation model, UrbanClap from each lead/customer the service provider gets. Once a user requests service, Urban Company sends it to various per-screened service providers. Further, these service providers submit bids, and users can choose what fits their budget. 

Advertising model:

UrbanClap also runs ads on its app and website. These are in the form of images, GIFs, and videos that target users based on their interests and location. Urban Company charges an amount for each ad that the service providers run.

Build an App Like UrbanClap in 6 Easy Steps 

Developing an app like UrbanClap begins with understanding the model. How the app works, its features, its model, and how it makes money are some of the critical questions to be answered. 

1.Define the Concept and Target Audience

The first step towards building an app like Urbanclap is defining the concept and target audience. It involves identifying the app’s goal and choosing the precise services you wish to provide. You may efficiently adapt your app to fit their requirements by having an in-depth knowledge of your target audience, their wants, and preferences.

Consider the scenario where you wish to develop a home services app similar to UrbanClap. Your idea should be to create a platform where customers can quickly locate and book experts for tasks like plumbing, electrical work, cleaning, or painting. By concentrating on this market, you can serve homeowners or other customers who want dependable and practical services delivered right to their door.

Research your potential users’ demographics, behaviors, and pain points to determine the target audience. For instance, your target market can consist of professionals with demanding schedules, homeowners who lack the skills for particular activities, or people looking for quick and dependable answers to their home service needs. You may design your app’s features and user experience to offer a seamless and gratifying solution by being aware of their preferences.

The majority of the users of Urban Company are between the age of 25-34 years. 

A look at the target audience of UrbanClap/Urban Company:

• People located in the urban areas
• Middle-class consumers
• Time-poor audience
• Tech savvy audience

2. Conduct a Market Research

Deep market research should be your next step towards building an app like Urban Company. Getting an in-depth market analysis requires insights into the target market, user needs, and competitive landscape. You may make wise decisions, spot market gaps, and create an app that successfully meets the needs of your target market by conducting rigorous market research.