Benefits of Digital signage systems

by VizanSign Digital Signage Digital Signage Singapore

Here we have described some of the benefits of Digital signage systems. You can also visit https://www.vizansign.com/ to know more about Digital Signage Software, Android Digital Signage

1. Enhanced awareness

As opposed to print runs and email lists, you have an almost limitless audience with digital signs placed in high-traffic places. Additionally, you may control when and where they appear and show more messages more frequently, increasing message saturation.

A digital sign can be anything with a screen. Send messages to one or more room signs, large displays, touchscreens, video walls, small monitors, tablets, or smartphones.

2. Higher rates of engagement, remembering, and retention

Digital signage significantly boosts engagement since it is so visually appealing. 63% of those polled claim that digital signage catches their attention, and 59% say they are interested in learning more about what is displayed.

Digital signs have an 83% recall rate, and after three days, consumers retain 65% of all visual information (compared to 10-20% of written or spoken information). This is because we process visual information 60,000 times faster than text and a third of the brain is devoted to visual processing.

Messages can also be made to move, which will draw in more viewers. Motion-captured digital displays receive 400% more views than static ones.

3. Enhanced client experience

Retail applications are one of the most frequently mentioned uses for digital signage, but the consumer experience doesn't have to take place in a store. Customers and employees both save time when FAQs and general information are easily accessible on screens.

The perceived wait time at checkouts is reduced by up to 35% thanks to digital signage. Digital signs can also serve as an entertainment medium by showing video and TV streams or interactive games, which further minimizes the perceived wait time when queuing data is added.

By promoting impulse buys and point-of-sale purchases, you may make your screens a source of income. Unplanned sales increase by 20% in retail stores that use point-of-sale displays (and by 80% in restaurants).

4. Enhanced employee retention and motivation

Employees that are motivated and engaged miss work 37% less frequently and are over 20% more productive, which increases annual income by 26%.

With pertinent messages on digital signage, you may involve groups and foster community. KPIs and data visualizations should be used to keep everyone informed and to celebrate both individual and group successes.

One-third of employees say they prefer appreciation through a company-wide email (or digital signage message) than a $500 bonus. A brief statement on a digital sign is frequently more fulfilling than money. Additionally, effective engagement lowers staff turnover by 65%.

5. Improved online connectivity

To streamline and synchronize all of your operations, digital signage widgets can extract data for your screens from a variety of business systems that you already use, such as SharePoint, Excel, and calendaring platforms.

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Created on Dec 26th 2022 07:41. Viewed 561 times.

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