A Comprehensive Guide to Selling Art with Charles Blackman and James Corbett

by Julian Edwards JEFA Julian Edwards Fine Art

Art is an essential part of our society, and it is a representation of the human experience and creativity. The process of creating art can be challenging, but so can be the process of selling it. In this article, we will take a comprehensive guide to selling art with the help of two of the most successful art sellers, Charles Blackman and James Corbett.

Charles Blackman was an Australian artist known for his unique figurative art style, while James Corbett is a renowned art dealer and founder of the James Corbett Studio, a gallery specializing in contemporary art. Together, they have over 60 years of experience in the art industry, and their insights on how to sell art are invaluable.

Build Your Brand

The first step in selling art is to build your brand. Your brand is a representation of who you are as an artist and what your art stands for. Your brand should be consistent across all platforms, from your website to your social media pages. Your brand should tell your story, and it should be authentic.

Charles Blackman advises artists to create a unique style that is recognizable to collectors. According to Blackman, "Your work should have a signature style that distinguishes you from other artists. This will help you to build a loyal following of collectors who appreciate your unique perspective."

Build Relationships with Collectors

Building relationships with collectors is essential for any artist. Collectors are the ones who will buy your art, and they can also recommend you to other collectors. James Corbett advises artists to take the time to get to know collectors, "Take the time to meet collectors, understand their interests, and build a relationship with them. This will help you to create a loyal following of collectors who appreciate your work."

Market Your Art

Marketing your art is crucial to selling it. You need to get your art in front of the right people, and that means using the right marketing channels. Social media is an excellent way to market your art, and it can be done for free. However, paid advertising can also be beneficial, especially if you are targeting a specific audience.

Charles Blackman advises artists to take advantage of social media platforms, "Use Instagram, Facebook, and Twitter to showcase your art to a global audience. These platforms are free, and they can be an excellent way to reach potential collectors."

Pricing Your Art

Pricing your art is an important aspect of selling it. The price of your art should reflect the time and effort you put into creating it, as well as its value in the market. James Corbett advises artists to be realistic when pricing their art, "Be realistic when pricing your art. Take into account the size, medium, and the time it took to create the artwork. You should also consider the market value of similar artworks."

Exhibitions and Shows

Exhibitions and shows are an excellent way to showcase your art to a wider audience. Participating in exhibitions and shows can help you to build your reputation and network with other artists and collectors. Charles Blackman advises artists to participate in as many exhibitions and shows as possible, "Participating in exhibitions and shows is an excellent way to build your reputation as an artist. You will also have the opportunity to network with other artists and collectors, which can lead to new opportunities."

Sell Your Art Online

Selling your art online is becoming increasingly popular, and it can be an excellent way to reach a global audience. There are many online platforms that you can use to sell your art, including Etsy, Saatchi Art, and Artfinder. James Corbett advises artists to take advantage of online platforms, "Selling your art online can be an excellent way to reach a global audience. Make sure that you use a reputable online platform and that you have

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Created on May 3rd 2023 04:55. Viewed 116 times.

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