7 ways to enhance ranking on Google

by Martina Laura I love to learn about technology which has led me

Studies by Ahrefs says

"Among the pages that ranked in the top 10, only 22 per cent of them were less than 1-year-old."

The above statistics clearly define SEO to be a long-term process where you build your rank brick by brick. Like no million dollar company is established in a day similarly, a website cannot be on the first rank or for that matter on the first page in a month or two. SEO companies say that it takes time to build links, get the pages crawled, and improve ranking.

SEO experts have shared a list of 7 quintessential optimizations that contribute to improving the rank-

1. Perform the SEO audit

SEO providers believe that an SEO audit report goes a long way in planning a strategy to carry out the campaign. It helps to identify the loopholes that are needed to be optimized, checks the on-page factors that need brush up, and strategize the off-page approach.

2. Develop mobile friendly website

Statistics say that 57% of the internet users would not like to recommend a poorly constructed website on mobile. There you have the client's view. In the world of smartphones if you are not intelligent enough to understand the need of a task and performance optimized mobile-friendly website than you are in great trouble. Most of the searches are made on mobile and if the user is unhappy, he will not consider your business even worthy of a glance.

3. Remove duplicate content

This practice is highest in use and lowest in demand. Not only it makes you appear like a cheater and an amateur to your audience but it breaks their trust in your authority. Moreover, Google and other search engines' algorithms will splash you down to the bottom of the search results.

4. Responsive design

If your website is mobile friendly but not responsive on other screens then you might be missing out on a greater chance to get ranked among the bests. SEO companies in India have done a survey that says a website that works great on desktops, laptops, tablets, and mobiles is the one that is highly preferred by the users as well as by the Google.

5. Loading speed

Nothing kills a user's experience than a continuously revolving circle. No matter how great your website is, if the loading time of the website is high then chances are that the user will skip yours and move to the faster one. It is of great importance that you have optimized images, modify CSS/JS files, and improvise browser caches to provide a faster and better user experience.

6. Good interfacing

All the pages of the website must be interlinked correctly to provide a smooth navigation to the user as well as the bots. If a page is not linked to where it must be or there are buttons that lead to nowhere on the website then neither crawler nor users will consider this to be an efficient website.

7. On-page factors

Digital marketing agencies believe that these factors though do not bring much of difference in the appearance but sure they help the spiders to index the pages corresponding to the searches.

Professionals say that if you take care of the factors then there is nothing that can stop you from ranking the first page of Google.

More references

6 Crucial on-page factors to be taken care of during Search Engine Optimization

Tips to write website content with respect to the guidelines of Google Panda

Can AI replace human writers in the field of writing?