15 step guide to building a remarkable website in 2020

by Yuvika Sharma Website Designing | Software Development | Digital

There are 15 steps that need to be taken before you should begin building a website or even start to have one built for you. If you are already hosting a website, the below information will make you realize why your website isn’t as successful as it might be. The 15 steps are:

1. Strategy

A major problem that people face is that they don’t really know what they want to start out. They know that they need a website, and they have a vague idea of what purpose the website should serve. Always keep in mind that when you put up a website, you are sending a message to your customers and/or visitors to that site. It is up to you whether that message is clear and professional or if it comes across as confusing and jumbled. That’s why a simple yet powerful strategy is required at the beginning of a website.

2. Choosing a Domain and Host

Always choose unique yet simple domain names. A domain name needs to accurately reflect your brand’s voice. Finding the correct and effective name for your brand is crucial because incorporating a combination of SEO. Simple spelling, No tongue twister, and brand identity into the domain name leads to an appropriate chance of being located in search engine results.

3. Clean Design

One of the most foremost things to memorize during the process of website development is to create a clean, appealing yet powerful design. A quality design is appealing and easy to read and understand with intuitive navigation. Design is an important part of your website strategy, designing a Website design is not a tough job. You want to choose a design that will make the audience want to visit your website and remain there for as long as possible.

4. Effective Color Scheme

Color schemes are way more important than a customer could realize. Different colors have the aptness to evoke emotional responses, like calm, happiness, or frustration. When it comes to picking the right colors in your website design, it’s essential to think about your company’s niche, target audience, branding, and the elements of color theory.

5. Navigation

If a website is baffling and difficult to navigate, your customers may find it difficult to search for the requirement they have visited your website and may leave and never return. To increase the efficiency and winsome of your site’s navigation, conduct an in-depth site review as if you are a new visitor. One of the effective ways to improve a visitor’s ability to navigate your site easily (and help search engines crawl your site) is to add a site map.

6. Short Loading Times

When you are browsing the web for information online, nothing aggravates visitors more than slow loading times. Customers will surely feel frustrated and will turn away completely due to this issue. To increase customer retention and provide a positive user experience, periodically evaluate your website’s loading time once it has launched to Google. Short loading time gives customers the information they want when they want it. If your site can’t deliver, a competitor’s site will.

7. SEO-Friendly Code Clean

Whether you’re developing new Web Pages or optimizing existing ones, it’s critical to have a clean, SEO-friendly code. By taking the time to improve your website code, you can increase the overall return on investment which will surely help you in the long run. SEO-friendly code acts as a guide for search engine by providing a neat and clear picture of your site’s content.

8. Mobile Sites vs. Responsive Sites

Mobile-dedicated sites are delicately designed for mobile phones only. Responsive-design sites are sites designed for a multitude of devices with different screen sizes, different platforms; they automatically adjust accordingly to the available screen sizes. Full (or desktop) sites are designed for the desktop and are not mobile optimized, although you can use it on mobile as well.

9. Integration with Social Media

Integration with social media is no longer a novelty – it’s a requirement. As technology makes information sharing more convenient, businesses that lack social media integration fail to take advantage of what has been likened to modern-day word-of-mouth advertising. Social media provides a platform where your customers can promote your brand, provide reviews, and stay in-the-know about your company’s latest news including product images and videos, are easily distributed on platforms like Facebook, Twitter, Pinterest, and LinkedIn with the addition of social sharing buttons on your website.

10. Customer Testimonials

Offsite reviews, customer testimonials can be used to promote your business. By featuring customer testimonials on your site, you can demonstrate your company’s skills, products, and commitment to customers. If you already have a loyal customer base the more genuine, detailed testimonials your company receives, the greater your chances of gaining new customers.

11. Original Content

“Effective and unique content is the heart of an effective web presence. Whether you’re a retailer, a media site, or a social start-up, it’s compelling, up-to-date, and relevant content that attracts and engages users. If your content isn’t right, your customers simply won’t engage with it in the way you hope.”

When designing a website, it is damn crucial to write high quality, original content that is relevant to your company and products. Everything starting from the quality of your content to the keywords used, will affect your site’s ranking in search engine results. Keyword research can provide topic ideas and, if used sparingly, it will help customers quickly locate the content they’re seeking. To increase the appeal of your website, each web page should have no less than 150 words and will also include links to credible resources and other pages on your website. The content published on your site should be written to echo your brand’s unique voice., which is way more important than providing the information.

12. Comprehensive Sitemap

When you sit down to read a book, what’s the most helpful section in the book to review first? Typically, it is the table of contents. Acting as a summary of the books details, the table of contents provides a snapshot of the material found within. Similarly, a sitemap provides visitors and search engines with the information to easily navigate your website and uncover its contents. To keep your site up to date, it’s necessary to revise the site map as new pages are added. Google Webmaster Tools simplifies this process for you.

13. Google+ Author Verification

Though Google stopped accepting page verification requests (not to be confused with Google+ business page verification, which is still active), it remains essential to complete Google+ author verification for your site. Linking site content to the specific authors using Google+ profiles will allow the search engine to easily distinguish between content fabricated by a human and content of a lesser quality. Completing the Google+ author verification steps will also ensure that the author’s byline and photo appear in SERPs. When looking for relevant content, customers greeted with the surety of information provided by a real person are more likely to click on the link. As a bonus, claiming your brand’s byline in SERPs makes it easier for customers and peers to connect with it.

14. Tracking

Between Google Analytics, Google Webmaster Tools, and Bing Webmaster Tools, web developers have the mechanisms necessary to accurately and efficiently calculate return on investment. For both traditional and mobile websites, these tools can be used together to monitor traffic, engagement, and conversion rates. These tools will monitor insights and provide output, like, why customers come to, stay on, and leave your website to help your team perfect marketing strategies and adjust engagement techniques to maximize results. Since your branded online presence acts as a 24/7 storefront, it’s mandatory to simplify the outcomes measurement process by using Google Analytics along with Google and Bing’s Webmaster Tools.

15. Call to Action

Placing calls to action on your website encourages customers to contact your business. A friendly suggestion, such as “Contact us today!” demonstrates that your business wants to develop a relationship with its customers. If they’re just discovering your brand, invite them to subscribe to your email newsletter. If they’re already loyal customers, perhaps they’ll enjoy participating in your brand’s loyalty rewards program. Regardless of what you’re asking visitors to do at your site, always include a call to action at least once on each page of your website.

If you need any professional help to take care of your website, contact us here at Team WT. Webonix Technology is the leading website designing company in Meerut, India .We as a trusted web development company are committed to cater to you with world-class web development solutions. Our professional Developers stay in touch with you at every stage of web development to get your feedback and implement it as per needed. We do everything best to create your website as per your needs and expectations to improve your business ROI. Give us a call today!