Articles
TOP TEN INFORMATION SELLING PRODUCTS
by Prakash Sethia Banner Printing Services, Kadodara: TODAY’S MOST EXCITING UNCONVENTIONAL BUSINESS WHICH LETS YOU MAKE MONEY, EVEN WHILE YOU SLEEP!!
1. Introduction :
Information Selling is the most
exciting and rewarding business of this
century. The benefits associated with
this business are so great that every one must, at least, try it.
The business is most suitable for those
kind of people who can’t follow a set routine time table, say 9-5, and
don’t want to commute for office and work for long hours in an inconvenient corporate office
environment.
If, you are an educated unemployed, thank God you are lucky enough to
have an opportunity to own your own
business - without any investment.
If you are a housewife, a retired person or a student and want to
run a part-time business from home, you
can do it to earn some extra income.
If you are doing some small
business, or service, but your income falls insufficient to meet your growing
expenses this business may help you earn
some extra bucks. It’s equally ideal for those who have some spare time and
want to utilize their talent in creative activities.
2. What
information Products are
All e-books, CDs, DVDs, Videos, Audios, reports, magazine, newsletter, or any
other data collection in any electronic
form are called information products. These products should be in such a format as to be electronically delivered via internet.
That means if your products contain
any information which you can send by e-mail or offer on the net as a
downloadable file, your product
qualifies to be called information product.
It doesn’t matter whether it is a knowledge-based e-book, or
an entertainment video or a tutorial CD/DVD, or a discourse audio file. So you may also say that
information products are files which can be sent from your computer hard drive
through internet to the prospective audience.
3 Why
information Products are most suitable for Online business (benefits)
*
No Investment : Info
products can be created with a small capital or even without no investment at
all.
Free Platform : Even you don’t need to have your own web-site or blog. (You
can create your own blog for free on www.blogger.com
Free Software : And you can
download Adobe Reader ( a software
to make PDF Files for free , formerly known as
Adobe Acrobat Reader)
Other Pdf
readers are - Foxit Reader, GSview, Nitro PDF Reader, Nuance PDF Reader, PDF
-XChange Viewer, Qiqqa, Sumatra
PDF, STDU
Viewer, Evince. Most of them are free!
Your only investment is - time and effort you put
into creating your blog/site, wring e-books or creating information products and selling or promoting your
products.
*
No REPEAT PRODUCTION COST :
Once you have done a great
research and hard labor to create an e-book, for example, it can be
reproduced in any quantity without any further cost. For example, even if you
sell thousands or even millions of copies of your e-book , your reproduction
cost remains same bringing you the 100%
profits to you.
*
No Inventory, NO storage COST, NO
SHIPPING COST : Unlike
physical products, you don’t need a godown to store the books, no employees to
take stock and manage inventory. Neither you have to hire people for shipping
management.
So, your problems regarding
inventory and shipping are completely eliminated and you can focus totally on
creating and promoting your products, usually you can operate it from home as a
single person business.
*
Instant Payment :
As the goods are delivered electronically and the payment is received in
the same way (electronically through bank a/c or Agencies like Pay-Pal) There is no time-lapse between purchase,
delivery and receipt of payment. All these happens in the same time.
So, it can safely be said that
Information selling has enormous advantages over conventional business. Some of the are
enumerated below -
- easy to create
- a large global market
- cheap to produce and sell
- easy to research - specially on
the Net
- most convenient for fast delivery
- subject to instant payment
- exciting fun to sell
- improves your creativity
- under your own control to create
and sell - as you can do it all by yourself.
- prestigious career compared to
most jobs and conventional business
- can be done at your own time and
pace, from the comforts of your home
4 Different kinds of Info Products
Information selling
includes various products in various
files and formats.
# E-Books
# Audio books, programs, seminars,
songs, rhymes
# Video - training programs,
courses,
# Research data, Yellow pages
# Multimedia Programs - presentations, movies, videos
# Workbooks, tips, manuals,
self-help
# Coaching Programs
# Keynote Speaking, discourses
# Reports, articles, e-zines
# Journals, magazines, infomercials,
newsletters
# CD/DVDs - entertainment, movies,
mms, videos
# pictures, images, photos, clip
arts, designs, logos
# and many more - anything you can
think of and
# anything you have interest in
or anything you have mastery or
expertise over.
5 How to create your own info products
Creating Products for information
selling is not that hard. Internet is filled up with information on any subject
you wish to select.
The real problem is not in availability of information
you want to collect. Main test of your
creativity lies is in - how you represent
the latest available information in a user-friendly manner. You need not create
anything new. But you must work hard to research well and rearrange the things
properly to make it easy to read and understand with a minimum possible time
The most interesting part of the
information selling business is that you can sell the same information other
people are selling on the Net, and even make more money than they are.
The secret is, to achieve more
income than your competitors, your information should be short, cheaper, easy
to understand, timely and of course well presented. The second secret is that
if you spend 10% time in creating your product, you must spend 90% (of your
total time devoted) in promoting your
product to achieve comparatively higher , instant and regular income.
You must offer right products at
right time . To create your own products for information selling, you must
consider some points-
Explore the demand - Avoid the products with which the market is
flooded. The demand for such products might have saturated. Never try to create
demand for your products. It needs massive advertising cost and is time-consuming. Create the
products for which the demand already exists. Always try to fulfill the demand
that already exist.
Research Well - While
preparing your information selling product, you should research well on the
subject. Give your 100% to prepare your products. Reconsider and rewrite, if
required. Your product quality should be upto mark. It is better to prepare one
quality product than 5 low quality products. Quality matters, not the quantity
in info selling business. Low quality products will harm your reputation while
good quality products will make you more money. Cheating customers will ultimately
damage your business.
Another advantage of reasonably priced good quality products is
repeat orders for your other products. . If your “Home business” e-book helps
anyone to start a home business, chances are that he may buy your ‘How make money
online operating from home’ too.
Price reasonably - While pricing, you
should consider and compare the price of other similar products in the market
offered by your competitors. Your price should not be too high or too low. It
should be based on the prospective buyer’s purchasing power.
For example, If you prepare an
e-book or course materials for a middle class educated unemployed youth, the
price should be lower so that he can afford to buy it.
If your targeted audiences are from
rich family ( say, you have prepared an e-book on ‘how to invest your idle
money’ or ‘how to invest your money in property so as to get a lifetime income)
you must not think to price it lower. Remember rich people like to have a
costly advice !
Present well - Packaging and
presentation really matters in info business, same as in physical products. For
example, if you are preparing an e-book,
you should put some relevant images, photos, quotes or something else you can
imagine to make it more attractive and interesting to read it. Use simple,
easily understandable words and phrases.
Give something for Free! -
Include something like this in you offer - ‘Free trial offer for 15 days’ ‘
Order now and get 20% discount plus free updates’ ‘100% moneyback guarantee, no
questions asked, keep free reports with you’ ‘ buy the e-book and get 24 powerful reports free’ and
100s of other phrases you may use to attract and assure your customers.
Keep Originality & put
creativity - Though most of the information you want to sell is already
available on the internet. What you have to do is to express the same thing in
a creative manner with your unique presentation skills. Better you add your
experience, skills and expertise in your products.
For example, if you are writing an
e-book on ‘how to make money online’ - it will be more realistic if you have
really made money online and share your own experience with an intention
to guide the novices, who want to make
money online.
Select the area of your expertise
- Information on any subject sells! Even if you write on dogs or pigs, there
are prospects who would like to know what you know about dogs and pigs. As you
have a global market for your products, you will get more satisfied customers,
if you write on your favorite subject in which you are an expert!
6 What to do, if you don’t have your own info
products
Well, you may object that you can’t write or
create your own product. Don’t worry! You have the other way out! You can make
money selling info products online, even if you don’t have your own or you
can’t create your own.
You can do it in two ways :
Affiliate marketing or by obtaining re-seller
rights.
e. g. If you want to sell e-books,
you may search on the web for Affiliate Programs or RESELLER Rights and MASTER
selling Rights for e-books written by other authors.
One of the great affiliate program
provide for books is Amazon &
especially for e-boos free-e-books.
You may find more sites for your purpose, keep on searching! ####
7 How to sell info products
Add some value to you products.
Adding value means to give something
extra product or service alongwith original product.
For example, you may allow some part
of your e-books, to download for free!
You may also offer money back guarantee
if returned within some specific period.
Or you may offer one e-book free on purchase of your main info product. ###
URL : http://blogpostmoney.blogspot.com/
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About Prakash Sethia 
Banner Printing Services, Kadodara
68 connections, 0 recommendations, 187 honor points.Joined APSense since, February 23rd, 2011, From Kadodara, Surat, India.
Created on Dec 31st 1969 18:00. Viewed 0 times.
Comments
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Vladimir Lugansky
  Forex TradeThanks! The excellent information and excellent work. Apr 16th 2011 04:44 |
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Sue and Shawn Kelly
 List Building ExpertsThis is the most complete article I have seen on this subject. Newbies especially need this information. Forums, Blogs and Articles are free education on Internet Marketing. I write reviews on my favorite FREE Programs. I recommend forums for challenges they may have and they find out two things they are not alone and someone has the answer. Most importantly they learn who the awesome leaders are who are willing to share what they have learned that made them successful. You are an awesome leader. Apr 16th 2011 08:07 |
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Vps Malhotra
 Free LancerExcellently written concise to the point article goves enough information about infor mation products thanks for the article it enlightens us P; keep up the tempo Apr 16th 2011 12:06 |
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Great write up!! You covered a lot here. Thanks for the good info.
Apr 16th 2011 04:34