What is the difference of doing SEO in Dubai and somewhere elseby Adeel T. Proofreader
Do you know what SEO is? It stands for search engine optimization which is improving the visibility of a webpage on SERP. The improvement of the webpage is organic which is free there are no costs involved.
For the provision of services, you may hire a digital agency offering SEO marketing services in Dubai or an SEO specialist. For specialized SEO services we recommend you hire an agency because the latter’s key attribute is exceptional ability all because of a competent team plus you can emphasize on delivering results in due course.
On the contrary, if you are looking for additional services such as social media marketing, pay per click marketing, or more then you may opt for a digital marketing specialist providing SEO services.
Doing SEO in Dubai is different when we compare it with other regions the main reason is Google wants to show the most relevant results to their audience. It is called local SEO which is optimizing for a specific region.
It starts with the very basic thing which is including the region in your content and in our case it is Dubai. Adding Dubai a couple of times optimizes the web page for the region. Once you add it to your content then you need to add it in the title tag, alt tag, image name, heading tag, and URL. Subsequently, when you add Dubai to these tags there will be an immediate improvement for that region. This practice of improving the web page locally is called on-page SEO.
Google has also introduced a local pack that displays the top 3 results which are closer to you for your convenience. It is visible when somebody searches a local business with keywords like near me or includes locations such as Dubai.
You can also get in the local pack and secure a spot in the top three positions. It involves adding keywords to your business name or business title in Google my business. Later when you are thru with it make sure your name, address, and phone are consistent everywhere including but not limited to Google my business, website, directories, and social media. This name, address, and phone number is also known as NAP.
Finally, there comes off-page SEO it requires time and persistent efforts and because it is slow you have to show patience and restraint. It is done by building backlinks to your web page. Again the technique here for local optimization would be to use your region in the content and links. In our case, it is Dubai so we will add it to backlinks and content. The advanced technique involves dropping the Dubai region near to your links but it should make sense. Once you start building links you’ll see improvement within a few months.
Created on Jul 9th 2020 10:04. Viewed 354 times.