How to measure success of an SEO company in Dubaiby Adeel T. Proofreader
First and foremost you should decide if you want to hire an SEO company or an SEO specialist. Opting for any one of them is not easy because both have pros and cons.
Let’s first discuss SEO specialists they come at the same price as an SEO company and their main advantage is that they remain in front of your eyes except that they don’t have anyone to consult which is very unlikely in an SEO company.
Moreover, you should abstain from hiring an SEO specialist because companies have the manpower to tackle difficult challenges and obstacles whereas an SEO specialist doesn’t.
The malady with doing SEO is that there are too many variables involved and because it requires sustained efforts making the right choice in selecting somebody to do your SEO is even more challenging.
While you are in Dubai looking to hire somebody offering SEO marketing services below are different methods to measure their success,
One of the key factors to measure success is the right selection of keywords by an SEO company. They should select low volume keywords, in the beginning, keeping in mind the searcher's intent.
On-page & Off-page Technique:
The company you will select should be technically sound and that they should implement correct on-page and off-page SEO techniques.
On-page & off-page technique includes working with the title tag, description tag, keywords tag, alt tag, image name, heading tag, canonical tag, page speed, page content, URL structure, broken links, sitemap, robots.txt, noindex, nofollow tag, and backlinks.
Timing is also an important factor to assess the success of a company. They should be given enough time that is around 3 to 6 months for the results to appear. Once you see the results appear later more time is to be given for improvement.
Improvement in Ranks:
Once you’re done with keyword selection and implementation of on-page then you’ll see improvement in ranks remember it doesn’t happen overnight it is gradual and takes time and persistent efforts.
When your website becomes visible on search engines you’ll then have to work hard to bring on top then only you’ll start getting traffic. More traffic means more business
Once you start generating leads you can then be laid back about it because that is the final step and end to your successful journey with an SEO company
Created on Jun 23rd 2020 09:13. Viewed 123 times.