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What is digital marketing and its Types
by The Digibee Networks SEO ManagerDigital marketing is an umbrella term for any marketing that uses electronic devices or the internet. This includes a wide range of activities, such as:
- Search engine optimization (SEO): This is the process of optimizing a website to rank higher in search engine results pages (SERPs). This can be done by using relevant keywords throughout the website's content, building backlinks from other websites, and improving the website's overall technical structure.
- Pay-per-click (PPC) advertising: This is a form of online advertising where advertisers pay a fee each time their ad is clicked. PPC ads can be displayed on search engine results pages (SERPs), social media platforms, and other websites.
- Social media marketing: This is the use of social media platforms to connect with customers and promote products or services. Social media marketing can be done by creating and sharing engaging content, running social media ads, and interacting with potential customers.
- Content marketing: This is the creation and distribution of valuable, relevant, and consistent content to attract and retain a clearly defined audience – and, ultimately, to drive profitable customer action.
- Email marketing: This is the use of email to communicate with potential and existing customers. Email marketing can be used to nurture leads, promote products or services, and build relationships with customers.
- Affiliate marketing: This is a type of performance-based marketing where businesses reward affiliates for each visitor, lead, or sale generated through their marketing efforts.
- Native advertising: This is a form of advertising that is designed to blend in with the surrounding content. Native ads can be displayed on social media platforms, news websites, and other websites.
- Mobile marketing: This is the use of mobile devices to reach and engage customers. Mobile marketing can be done through SMS text messages, push notifications, and mobile apps.
- Video marketing: This is the use of video to promote products or services. Video marketing can be done through YouTube videos, social media videos, and embedded videos on websites.SEO service providers
Digital marketing is an essential tool for businesses of all sizes. It can help businesses reach a wider audience, generate leads, and increase sales.
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About The Digibee Networks 
SEO Manager
3 connections, 0 recommendations, 16 honor points.Joined APSense since, October 22nd, 2023, From Noida, India.
Created on Nov 28th 2023 03:24. Viewed 220 times.
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