Types of Digital Marketing

by Mayank K. mayankseo

Promotion for a brand or product using one or more electronic medium like Radio, Email, social media, search engines or internet is known as Digital marketing. In this blog, we are going to discuss What are some common Interview Questions on Digital Marketing that are asked to digital marketing aspirants in Jobs interviews.

Question 1. Can you define What is Digital Marketing?

Answer: Digital Marketing is the promotion of a brand or product by using an electronic medium.

Question 2. What is Inbound and Outbound Marketing?

Answer: Digital Marketing is categorized into two main subcategories.

1) Inbound Marketing

Inbound marketing is a digital marketing tactic to increase the inbound traffic volume, it helps the audience to know about a company products/ services.Social media marketing, content marketing using e-newsletter/ webinars/ e-books and SEO is a method to implement Inbound Marketing.

2) Outbound Marketing

Outbound Marketing is marketing in which we aware/ reach our end-users or audience via digital platforms like by running ad campaigns, emails, and calls.

Question 3. List some popular Digital Marketing tools?

Answer: RankWatch, MOZ, Semrush, Answer the public, Google Analytics, Alexa Ranking, Google Trends, Buffer are some popular Digital Marketing tools.

Question 4.List out the different type of Digital Marketing you know?

Answer: There are mainly 10 types of Digital Marketing strategy are.

1) Social Media Marketing(SMM)

2) Content Marketing

3) Search Engine Optimization (SEO)

4) Search Engine Marketing (SEM)

5) Pay-Per-Click Advertising (PPC)

6) Affiliate Marketing

7) Email Marketing

8) Radio advertising

9) Television advertising

10)Mobile Phone Advertising

Conclusion:

Thanks for reading this microblog on Digital Marketing Interview Questions. Please comment your questions that you have encountered in your digital Marketing interviews.