Wal-Mart's ASDA Shuffles Strategy to Shore up Sales

Evaluate the different approaches to management used by ASDA to that used by British Airways

ASDA is known to take quick business decision because of the autocratic leadership style followed within the company. The strategic decisions are taken by the Board of Directors to formulate new business strategies. The General Managers and Branch managers ensure tactical decisions are taken to implement new business strategies. The first level manager i.e. the supervisors make sure that the tactics are implemented into operations on daily basis. Thus, in ASDA, all the three levels function cordially together.

Read more about Business Decision Making

The human resource management team makes sure that the social needs of each employee are taken care and transparency is maintained. The collaboration of ASDA with Wal-Mart in the year 1999 is an important example to show how people were aware of the changes in the structure and culture of the company and the merger took place very smoothly. The main reason was that the leaders at ASDA have always been firm believer that employees of ASDA should be aware of new strategies and management practices. However, after the collaboration, things have changed because Wal-Mart doesn’t share the news of new business strategies with their employees and likes to maintain secrecy. This has been one of the important reasons why employee retention rate at ASDA has gone down after the collaboration.

Read more about Business Skills for E-commerce

On the other hand, British airways are more focused on conducting training programs so that employees are trained to develop their skills. Since, British airways is a service based organization, it is important that each employee is well versed in communication. The employees have to interact with customers directly and have to act instantly to their unique demands. Thus, the employees in British airways are given the responsibilities to take decisions.

Read more about Market Orientation for Organization

The human resource management team at British Airways make sure that the employees are rewarded for not only the efforts put in by the employees but also make sure that recognition is given to those who carry out their responsibilities efficiently. In British Airways, the management does not believe in promotions and distributed way of rewarding as followed in ASDA following on Maslow’s theory of hierarchy of needs. In British airways, rewards are only shared on the basis of output and performance delivered by the employees i.e. in accordance with Vroom’s expectancy theory.

Cheap Assignment Help is the spot where you can discover top class quality task help effortlessly for every one of the subjects. Regardless of what the subject is or what the due date is, we never trade off with our quality. Also, this is the reason, understudies prescribe our work.